Assistant Manager, Trade Marketing (Electrical)

Job Description

Title: Assistant Manager, Trade Marketing (Electrical)

Company Name: Advanced Chemical Industries PLC (ACI)

Vacancy: 1

Age: At least 28 years

Job Location: Dhaka

Salary: Tk. 50000 (Monthly)

Experience:

• At least 5 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Wholesale, Food (Packaged)/Beverage, Agro based firms (incl. Agro Processing/Seed/GM), Electronic Equipment/Home Appliances, Group of Companies, Chemical Industries, Automobile, Paint, Toiletries

• Bachelor/Honors

• At least 5 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Wholesale, Food (Packaged)/Beverage, Agro based firms (incl. Agro Processing/Seed/GM), Electronic Equipment/Home Appliances, Group of Companies, Chemical Industries, Automobile, Paint, Toiletries

• Age At least 28 years

• Design monthly and quarterly trade promotion programs to ensure product visibility, availability, and sell-out support in the market.

• Ensure timely execution of all trade programs, including monthly campaigns, and communicate plans effectively to the field team.

• Manage deployment and execution of all POSM materials to maintain proper merchandising and brand presence.

• Develop channel-specific programs, including trade loyalty initiatives, with clear guidelines for consistent execution.

• Analyze competitor activities and market trends to design and optimize trade programs accordingly.

• Conduct regular reviews of sales performance and trade program effectiveness to identify improvement opportunities.

• Collaborate closely with Sales, Distribution, Brand, Supply Chain, and other cross-functional teams for smooth program rollout.

• Coordinate with vendors for development, production, and timely delivery of trade promotion materials and activities.

• Plan and monitor trade promotion budgets to ensure cost-effective execution and strong ROI.

• Ensure proper documentation, process adherence, and compliance with internal audit guidelines for all trade activities.

• Support field teams with program guidelines, training, and communication to ensure effective execution at the outlet level.

• Provide insights and recommendations for optimizing future trade programs based on market feedback and performance data.

• Ensure seamless execution of trade activities through continuous monitoring, troubleshooting, and field-level intervention when required.