Title: Assistant Manager Marketing & Creative
Company Name: Lead Academy
Vacancy: --
Age: At most 35 years
Job Location: Dhaka (Dhanmondi)
Salary: Tk. 30000 - 35000 (Monthly)
Experience:
LEAD Academy is looking for a proactive, creative, and highly organized Assistant Manager – Marketing & Creative Operations to support and drive the execution of marketing campaigns, creative projects, content initiatives, and day-to-day marketing operations.
The role will work closely with the management, marketing team, creative team, content team, and external vendors/agencies to ensure that campaigns and creative deliverables are planned, executed, reviewed, and delivered on time.
The ideal candidate should have a strong understanding of digital marketing, social media, content, creative production, campaign coordination, project management, and brand communication, along with the ability to manage multiple priorities simultaneously.
Assist in developing and executing marketing plans and campaigns aligned with LEAD Academy's business and growth objectives.
Coordinate marketing activities across social media, digital platforms, events, partnerships, and promotional campaigns.
Support the development of campaign concepts, promotional strategies, and audience-focused marketing initiatives.
Conduct market, competitor, and audience research to identify new opportunities and trends.
Monitor ongoing campaigns and ensure timely execution of planned activities.
Manage the end-to-end workflow of creative requirements from brief preparation to final delivery.
Coordinate with graphic designers, content writers, video editors, photographers, and other creative resources.
Prepare clear creative briefs, timelines, task assignments, and delivery schedules.
Track the progress of creative projects and ensure deadlines are met.
Coordinate feedback, revisions, approvals, and final delivery of marketing materials.
Maintain proper version control and organized records of creative assets.
Identify workflow gaps and recommend improvements to increase efficiency.
Coordinate content planning and execution across LEAD Academy's social media platforms.
Support the development of monthly content calendars, campaign themes, promotional content, reels, videos, graphics, and other creative materials.
Review content and creative materials for accuracy, consistency, quality, and brand alignment before publication.
Work with the creative team to develop engaging educational, promotional, and brand-focused content.
Coordinate with digital marketing/performance marketing teams for campaign execution.
Support Meta Ads, Google Ads, YouTube, and other relevant digital campaigns where required.
Monitor campaign performance and assist in preparing performance reports.
Track key marketing metrics and identify areas for improvement.
Coordinate creative requirements for paid campaigns, including ad copies, visuals, videos, and variations for testing.
Coordinate between Marketing, Creative, Sales, Course/Academic, and Management teams.
Follow up with team members to ensure assigned tasks are completed within deadlines.
Coordinate with external agencies, freelancers, photographers, printers, vendors, and other service providers when required.
Participate in meetings, brainstorming sessions, campaign reviews, and project discussions.
Communicate project updates, pending issues, and potential delays to management.
Ensure all marketing and creative materials maintain LEAD Academy's brand identity and communication standards.
Review promotional materials, presentations, social media content, advertisements, and other marketing assets before release.
Ensure consistency in messaging, visual identity, tone, and overall brand presentation.
Maintain a high standard of quality across all marketing communications.
Maintain marketing calendars, campaign trackers, creative request trackers, and project documentation.
Prepare regular updates and reports on marketing and creative activities.
Track project timelines, pending approvals, campaign deliverables, and team performance.
Provide management with actionable updates and recommendations.
Stay updated on digital marketing, social media, creative, AI, content, and emerging marketing trends.
Explore new tools, platforms, and creative approaches to improve LEAD Academy's marketing activities.
Propose innovative campaign ideas and promotional initiatives.
Support management in developing new marketing opportunities and partnerships.
Bachelor's degree in Marketing, Business Administration, Communications, Media, Advertising, or a relevant discipline.
Minimum 3–5 years of relevant professional experience in marketing, digital marketing, creative operations, advertising, branding, content, or a related field.
Previous experience working with a creative, digital marketing, advertising, EdTech, education, media, or similar organization will be preferred.
Proven experience coordinating marketing campaigns and creative projects.
Strong understanding of social media and digital marketing.
Experience coordinating designers, content creators, video editors, agencies, or freelancers will be an advantage.
Marketing Campaign Management
Digital Marketing
Social Media Management
Creative Project Coordination
Content Planning & Management
Creative Brief Development
Brand Management
Project & Timeline Management
Team Coordination
Vendor/Agency Coordination
Marketing Analytics & Reporting
Strong written and verbal communication
Excellent organizational and follow-up skills
Strong attention to detail
Problem-solving and decision-making ability
Ability to manage multiple projects simultaneously
Proficiency in Microsoft Office / Google Workspace
Familiarity with Canva, Adobe Creative tools, Meta Business Suite, Google tools, and AI-powered marketing/creative tools will be an advantage.
The ideal candidate should be:
Creative and proactive
Highly organized and responsible
Result-oriented and deadline-driven
A strong communicator and team player
Comfortable working in a fast-paced environment
Capable of taking ownership of projects from planning to completion
Able to work independently while coordinating effectively with multiple teams
Passionate about marketing, education, creativity, and digital trends
BDT 30,000 – 35,000 per month, depending on relevant experience, skills, and overall suitability.