Job Description
Title: Assistant Manager - Marketing & Brand Communication
Company Name: Samuda Chemical Complex Limited
Vacancy: Not specific
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Bachelor's or Master's degree in Business Administration (Preferred-Marketing).
∎ 6-7 years of marketing & brand communication experience in the retail industry.
∎ Good understanding of graphic design.
∎ Proven ability to develop brand marketing strategies.
∎ strong experience in business analytics, consumer insights development, and a solid understanding of core marketing levers
∎ Experience in managing different route-level campaigns, and activation programs across the country align with business objectives.
∎ University of Dhaka,University of Chittagong,Jahangirnagar University,Jagannath University students will get preference
∎ Skills Required: Graphics Designing, MS Office suites, Time Management skills
Experience Requirements:
∎ At least 6 year(s)
∎ The applicants should have experience in the following area(s):
Brand Planning/ Development, Marketing, Trade market analysis
∎ The applicants should have experience in the following business area(s):
Chemical Industries, Group of Companies, Manufacturing (FMCG)
Job Responsibilities:
∎ Assist in planning and executing business campaigns/events.
∎ Assist Sales Head in managing different brand event plans and ensure roadmap development.
∎ Actively support data appreciation to understand service performance trends and customer behavior.
∎ Develop customer segment-wise communication strategy, communication effectiveness.
∎ Ensure testing, ideation, and plan for ATL, BTL, and Digital activities and communication.
∎ Keep up to date with market developments and analyzing customer insights as well as competitor strategies.
∎ Coordinate with Brand Partners, and business vertical teams to discuss, develop, update, and monitor communication activities as per the agreed campaign timeline.
∎ Ensure collecting monthly/weekly reports, creative delivery sign-off of business sales documents from Advertising Agency, in-house creative, and other relevant teams to prepare a weekly update report.
∎ Assist and participate in a broad range of research efforts, including surveys, analysis of secondary data, and qualitative methods to gain a deeper understanding of customers and key opinion formers.
∎ Support to build brand awareness and reach actual and potential target groups.
∎ Ensure all the communication efforts related to product marketing and brand activities are aligned with brand and company values.
Additional Requirements:
∎ Age at least 30 years
∎ Only males are allowed to apply
Salary:
∎ Negotiable
∎ A competitive compensation package will be offered to the deserving candidate.
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 20 Jan 2024
Company Information:
∎ 27 Dec 2023
∎ Samuda Chemical Complex Limited
∎ Address : T.K. Bhaban (9th Floor) 13 Kawran Bazar, Dhaka
Category: Marketing/Sales
: Please read all of the prerequisites before applying for the position. We encourage qualified candidates to apply who encompass a challenging and rewarding career ahead.
