Assistant Manager, Brands

Job Description

Title: Assistant Manager, Brands

Company Name: A Reputed Group of Company

Vacancy: Not specific

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Bachelor of Business Administration (BBA) in Marketing, Master of Business Administration (MBA) in Marketing
∎ Skills Required: attention to detail. Analytical., Teamplayer

Experience Requirements:
∎ At least 5 year(s)
∎ The applicants should have experience in the following area(s): Reputed organizations of Food and Beverage Industry.
∎ The applicants should have experience in the following business area(s): Manufacturing (FMCG)

Job Responsibilities:
∎ Job Description / Responsibility:
∎ Launching products coordinating with different functional team within the organization and following the tracker properly.
∎ Assist in developing brand guideline, category planning.
∎ Contribute in formulating and executing marketing strategy to lead the category with growth and overall create an emotional association with the targeted consumers.
∎ Liaising with advertising agency to plan, develop and execute the communication program ensuring the objective.
∎ Analyzing Market Data to get competitive and identify gap in quality distribution.
∎ Supervising the design development of Pack & promo-materials and ensure the conformity of those designs in the production.
∎ Develop and update consumer portrait, consumer engagement funnel for the assigned brands.
∎ Carrying out market research required for different marketing objectives.
∎ Understand in-store environment in terms of pricing, promotion of competitors.
∎ Devising functionally aligned Brand Plan emphasizing digital for new and existing Products.
∎ Engaging brands with consumers through digital marketing.
∎ Exploring innovative avenues to promote products.
∎ Organizing different on-ground and interactive digital events
∎ Track and monitor the performance of different communication program.
∎ Managing Business Results through Batch Costing, different Financial analysis and P&L management.

Additional Requirements:
∎ Age 30 to 35 years

Salary: Negotiable

Compensation & Other Benefits:
∎ As per company policy

Application Deadline: 23 Feb 2021

Company Information:
∎ 24 Jan 2021
∎ A Reputed Group of Company

Category: Marketing/Sales