Assistant Manager- Branding & Marketing

Job Description

Title: Assistant Manager- Branding & Marketing

Company Name: Craftsman Footwear and Accessories Ltd.

Vacancy: 1

Age: 25 to 35 years

Job Location: Dhaka (GULSHAN 1)

Salary: Tk. 30000 - 40000 (Monthly)

Experience:

• 3 to 5 years
• The applicants should have experience in the following business area(s): Tannery/Footwear, Boutique/ Fashion, Healthcare/Lifestyle product

Published: 2026-01-13

Application Deadline: 2026-01-13

Education:

• Bachelor/Honors

Requirements:

• 3 to 5 years
• The applicants should have experience in the following business area(s): Tannery/Footwear, Boutique/ Fashion, Healthcare/Lifestyle product

Skills Required: Analyzing sales metrics,Business Competitor Analysis,Data analysis,Digital Marketing (Social Media Marketing),Digital Media Buying,Graphic Design and Digital Content Creation,Monitoring and Reporting,SEO and Digital Marketing,Strategic Planning

Additional Requirements:

• Age 25 to 35 years
• Only Male

Responsibilities & Context:

Digital Marketing & Strategy

·       Develop and implement digital marketing strategies to drive online traffic and engagement.

·       Plan, execute, and monitor paid advertising campaigns on Facebook and Instagram to reach target audiences.

·       Conduct market research to identify trends and opportunities for digital marketing campaigns.

·       Optimize website content and landing pages for search engine optimization (SEO).

·       Analyze website and social media analytics to track campaign performance and make data-driven decisions.

·       Collaborate with internal teams to create and manage digital marketing campaigns, including email marketing and online advertising.

·       Monitor and respond to online reviews and customer feedback.

·       Stay updated with the latest digital marketing trends and best practices.

·       Conduct competitor analysis to identify areas for improvement and develop strategies to stay ahead in the market.

·       Manage and optimize advertising campaigns.

·       Provide recommendations for website and user experience (UX) improvements.

·       Identify and implement conversion rate optimization strategies.

·       Monitor and manage online reputation and brand presence.

·       Stay up-to-date with digital marketing regulations and compliance.

Creative Design & Content Creation

·       Create visually appealing designs for various digital and print media, including websites, social media, advertisements, and marketing collateral.

·       Collaborate with cross-functional teams to understand design requirements and object.

·       Prepare final files for production and collaborate with printers or vendors when necessary.

·       Create and edit videos and animations for digital marketing purposes.

·       Support the development of marketing campaigns by providing creative design.

·       Develop content calendars and manage deadlines for content delivery.

Sales & Business Development

·       Prospect and generate leads through various channels, such as cold calling, networking, and referrals.

·       Conduct product demonstrations and presentations to potential customers.

·       Collaborate with internal teams to ensure smooth order processing and delivery.

·       Stay updated with industry trends and competitors' activities to identify new sales opportunities.

·       Prepare sales reports and forecasts to track performance and provide insights.

·       Participate in sales meetings, conferences, and trade shows to expand the customer base.

Customer Relationship Management (CRM) & Support

·       Respond promptly to customer inquiries and provide accurate and helpful information.

·       Assist customers in resolving product or service-related issues and complaints.

·       Gather customer feedback and insights to identify areas for improvement and enhance the customer experience.

·       Collaborate with cross-functional teams to ensure customer satisfaction and retention.

·       Monitor and track customer interactions and transactions in the CRM system.

·       Develop and implement customer retention strategies, including loyalty programs and personalized marketing campaigns.

·       Collaborate with the marketing team to develop customer-centric content and promotional materials.

·       Stay updated with industry trends and best practices in customer relationship management and digital marketing.

·       Develop customer segmentation and targeting strategies.

·       Analyze customer data and metrics to measure the effectiveness of customer relationship initiatives.

·       Proactively identify opportunities to upsell or cross-sell products and services to existing customers.

·       Conduct regular check-ins and follow-ups with key customers to maintain strong relationships.

·       Support the implementation and optimization of customer relationship management software and tools.

·       Represent the company at industry events and conferences to build relationships with key customers.

Technical Support (IT)

·       Provide technical support and troubleshooting for hardware, software, and network issues.

·       Install, configure, and maintain computer systems and software applications.

·       Stay updated with the latest technology trends and recommend innovative solutions.

·       Manage user accounts and access permissions.

Job Other Benifits:

• Mobile bill,Performance bonus,T/A
• Festival Bonus: 2

Employment Status: Full Time

Job Work Place: Work at office

Company Information:

Gender: Only Male can apply

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Category: Marketing/Sales