Area Sales Executive (ASE)

Job Description

Title: Area Sales Executive (ASE)

Company Name: Mousumi Network Limited. (Concern of Aman Group of Comapnies)

Vacancy: 5

Age: 25 to 40 years

Job Location: Anywhere in Bangladesh

Salary: Negotiable

Experience:

  • At least 3 years
  • The applicants should have experience in the following business area(s): Manufacturing (FMCG), Cosmetics/Toiletries/Personal Care, Group of Companies, Healthcare/Lifestyle product


Published: 2026-09-28

Application Deadline: 2026-10-28

Education:
  • Hon’s/Master’s degree in any discipline (preferably in Marketing, Business Administration, or a relevant discipline)

  • Candidates from reputed, recognized public or private universities will be preferred



Requirements:
  • At least 3 years
  • The applicants should have experience in the following business area(s): Manufacturing (FMCG), Cosmetics/Toiletries/Personal Care, Group of Companies, Healthcare/Lifestyle product


Skills Required: Decision making capabilities,Problem-solving skill,Retail Sales,Route Planning,Sales Development,Team management,Team Management & Supervision

Additional Requirements:
  • Age 25 to 40 years
  • Only Male
  • Strong understanding of FMCG sales and distribution

  • Excellent communication and negotiation skills

  • Strong leadership and team management capability

  • Good analytical and business planning skills

  • Ability to work under pressure and achieve targets

  • Strong market knowledge and relationship-building skills



Responsibilities & Context:

We are looking for a dynamic, result-oriented, and experienced Area Sales Manager (ASE) to drive sales growth, expand market coverage, manage distributors, and lead the field sales team in the assigned area.

Key Responsibilities:

  • Primary Sales: Achieve area-wise primary sales targets by ensuring effective order planning, distributor sales and timely product movement.

  • Secondary Sales: Achieve area-wise secondary sales, revenue and volume targets as per business objectives.

  • Sales Planning: Develop and implement sales plans aligned with organizational and business objectives.

  • Market Coverage: Expand geographical coverage, increase outlet penetration, and acquire new retailers.

  • Product Availability: Ensure product availability, proper placement, distribution and merchandising visibility.

  • Market Analysis: Analyze market trends, sales performance, competitor activities and business opportunities.

  • Route Planning: Ensure effective route planning and optimum utilization of field sales resources.

  • PJP Management: Prepare and monitor the Permanent Journey Plan (PJP) of self and SPOs to ensure effective market coverage.

  • Sales Force Management: Lead, monitor, and manage SPOs/Sales Representatives to ensure achievement of individual and team targets.

  • Coach & Develop Team: Coach, motivate and develop SPOs and distributor sales resources to improve productivity and prepare them for future responsibilities.

  • BTL Execution: Plan and ensure effective execution of BTL promotions, trade programs, and other sales initiatives within the assigned area.

  • Area Business Planning: Prepare and execute area-wise business plans based on sales targets, market potential, and organizational objectives.

  • Distributor Management: Maintain effective relationships with distributors and monitor sales, stock, coverage, collection, and overall business performance.

  • Distributor ROI: Monitor distributor profitability and ROI to ensure sustainable and mutually beneficial business relationships.

  • Sales & Stock Monitoring: Regularly monitor sales achievement, stock availability, product movement, and identify gaps for timely corrective action.

  • Performance Review: Conduct regular performance reviews with the SPOs/Sales Representatives and take corrective actions to close performance gaps.



Job Other Benifits:
  • Provident fund,Mobile bill,Insurance,Gratuity
  • Salary Review: Yearly
  • Festival Bonus: 2
    • Attractive salary package with benefits

    • Monthly and Quarterly Incentives

    • Fast career growth opportunity

    • Annual Leave Encashment



Employment Status: Full Time

Job Work Place:

Company Information:

Gender: Only Male can apply

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Category: Marketing/Sales

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