Title: Area Sales Executive (ASE)
Company Name: Mousumi Network Limited. (Concern of Aman Group of Comapnies)
Vacancy: 5
Age: 25 to 40 years
Job Location: Anywhere in Bangladesh
Salary: Negotiable
Experience:
Hon’s/Master’s degree in any discipline (preferably in Marketing, Business Administration, or a relevant discipline)
Candidates from reputed, recognized public or private universities will be preferred
Strong understanding of FMCG sales and distribution
Excellent communication and negotiation skills
Strong leadership and team management capability
Good analytical and business planning skills
Ability to work under pressure and achieve targets
Strong market knowledge and relationship-building skills
We are looking for a dynamic, result-oriented, and experienced Area Sales Manager (ASE) to drive sales growth, expand market coverage, manage distributors, and lead the field sales team in the assigned area.
Key Responsibilities:
Primary Sales: Achieve area-wise primary sales targets by ensuring effective order planning, distributor sales and timely product movement.
Secondary Sales: Achieve area-wise secondary sales, revenue and volume targets as per business objectives.
Sales Planning: Develop and implement sales plans aligned with organizational and business objectives.
Market Coverage: Expand geographical coverage, increase outlet penetration, and acquire new retailers.
Product Availability: Ensure product availability, proper placement, distribution and merchandising visibility.
Market Analysis: Analyze market trends, sales performance, competitor activities and business opportunities.
Route Planning: Ensure effective route planning and optimum utilization of field sales resources.
PJP Management: Prepare and monitor the Permanent Journey Plan (PJP) of self and SPOs to ensure effective market coverage.
Sales Force Management: Lead, monitor, and manage SPOs/Sales Representatives to ensure achievement of individual and team targets.
Coach & Develop Team: Coach, motivate and develop SPOs and distributor sales resources to improve productivity and prepare them for future responsibilities.
BTL Execution: Plan and ensure effective execution of BTL promotions, trade programs, and other sales initiatives within the assigned area.
Area Business Planning: Prepare and execute area-wise business plans based on sales targets, market potential, and organizational objectives.
Distributor Management: Maintain effective relationships with distributors and monitor sales, stock, coverage, collection, and overall business performance.
Distributor ROI: Monitor distributor profitability and ROI to ensure sustainable and mutually beneficial business relationships.
Sales & Stock Monitoring: Regularly monitor sales achievement, stock availability, product movement, and identify gaps for timely corrective action.
Performance Review: Conduct regular performance reviews with the SPOs/Sales Representatives and take corrective actions to close performance gaps.
Attractive salary package with benefits
Monthly and Quarterly Incentives
Fast career growth opportunity
Annual Leave Encashment