Sr. Executive Digital Marketing
Job Description
Title: Sr. Executive Digital Marketing
Company Name: Professional Cooking Academy
Vacancy: 02
Age: 25 to 30 years
Job Location: Chattogram, Dhaka
Salary: Tk. 25000 - 30000 (Monthly)
Experience:
- 4 to 5 years
- The applicants should have experience in the following business area(s): University, Training Institutes, Software Company, Market Research Firms, Direct Selling/Marketing Service Company, School, E-commerce
Published: 2025-10-14
Application Deadline: 2025-11-13
Education:
- Bachelor of Business Administration (BBA)
Requirements:
- 4 to 5 years
- The applicants should have experience in the following business area(s): University, Training Institutes, Software Company, Market Research Firms, Direct Selling/Marketing Service Company, School, E-commerce
Skills Required: Advertising , Branding,Budget Management,Content Strategy,SEO and Google ads,Social Media Marketing (SMM),Trend Analysis,YouTube Marketing
Additional Requirements:
- Age 25 to 30 years
Responsibilities & Context:
Core Responsibilities:
Strategic Planning & Campaign Management
Develop and execute comprehensive digital marketing strategies aligned with company goals.
Plan and manage paid campaigns across Meta (Facebook, Instagram), Google Ads, YouTube, and LinkedIn.
Monitor KPIs such as CTR, CPC, CPM, conversion rate, and ROI to ensure campaign efficiency.
Allocate and optimize marketing budgets to maximize ROI.
Social Media Management
Create monthly content calendars with engaging posts, visuals, and reels for brand awareness and lead generation.
Oversee page activities, community management, and response handling (messages, comments, inquiries).
Analyze social media performance through Meta Business Suite and other analytic tools.
SEO & Website Management
Manage on-page and off-page SEO to improve search rankings and website visibility.
Conduct keyword research, competitor analysis, and monitor website traffic via Google Analytics.
Coordinate with the web team for landing page optimization and UX improvement.
Content Creation & Branding
Develop creative copies, ad headlines, and promotional taglines for social and digital platforms.
Work closely with the design team to ensure visual alignment with brand identity.
Maintain consistency of tone, visuals, and messaging across all channels.
Email & SMS Marketing
Plan and execute automated email and SMS marketing campaigns using CRM tools.
Segment audiences for personalized campaigns and measure open & click-through rates.
Market Research & Trend Analysis
Track competitor activities, emerging trends, and platform algorithm updates.
Provide insights for product positioning, customer engagement, and audience targeting.
Team Coordination & Reporting
Supervise junior marketing staff or interns and provide task guidance.
Prepare weekly and monthly performance reports for management review.
Collaborate with sales, design, and operations teams for integrated campaigns.
Compliance & Innovation
Ensure campaigns comply with Meta & Google’s latest policies (e.g., Andromeda Update).
Experiment with new formats such as reels, stories, AI-g
Job Other Benifits:
- Tour allowance,Performance bonus
- Lunch Facilities: Full Subsidize
- Salary Review: Yearly
- Festival Bonus: 2
Employment Status: Full Time
Job Work Place: Work at office
Company Information:
Gender: Male and Female can apply
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Category: Marketing/Sales
Interested By University
| University | Percentage (%) |
|---|---|
| North South University | 3.95% |
| National University | 3.95% |
| University of Chittagong | 3.95% |
| Daffodil International University (DIU) | 3.95% |
| Port City International University | 3.95% |
| Asian University of Bangladesh | 2.63% |
| Daffodil International University | 2.63% |
| 2.63% | |
| Jahangirnagar University | 2.63% |
| University of Dhaka | 2.63% |
Interested By Age Range
| Age Range | Percentage (%) |
|---|---|
| 20-30 | 64.47% |
| 31-35 | 32.89% |
| 36-40 | 1.32% |
Interested By Salary Range
| Salary Range | Percentage (%) |
|---|---|
| 0-20K | 6.76% |
| 20K-30K | 67.57% |
| 30K-40K | 10.81% |
| 40K-50K | 10.81% |
| 50K+ | 4.05% |
Interested By Experience Range
| Experience Range | Percentage (%) |
|---|---|
| 0 years (Freshers) | 9.21% |
| 0.1 - 1 years | 2.63% |
| 1.1 - 3 years | 6.58% |
| 3.1 - 5 years | 32.89% |
| 5+ years | 48.68% |
