Officer/Senior Officer – Strategic Planning (Marketing)

Job Description

Title: Officer/Senior Officer – Strategic Planning (Marketing)

Company Name: Akij Resources

Vacancy: --

Age: Na

Job Location: Dhaka

Salary: Tk. 30000 - 50000 (Monthly)

Experience:

• 2 to 5 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), IT Enabled Service, Shipping, Food (Packaged)/Beverage, Agro based firms (incl. Agro Processing/Seed/GM), Group of Companies, Packaging Industry, Cement Industry, Steel

• Master of Business Administration (MBA) in Marketing, Finance, Statistics
• Bachelor of Business Administration (BBA) in Marketing, Finance, Economics, Statistics
• Bachelor of Science (BSc) in Computer Science & Engineering, Civil Engineering

• 2 to 5 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), IT Enabled Service, Shipping, Food (Packaged)/Beverage, Agro based firms (incl. Agro Processing/Seed/GM), Group of Companies, Packaging Industry, Cement Industry, Steel

• Strong analytical and problem-solving skills

• Proficiency in MS Excel. MS Word, MS Visio, PowerPoint, Google Sheet, Artificial Intelligence, Canva, Photoshop, Draw.io, Power BI, Looker Studio, Google Meet, MS Teams, etc.

• Understanding of marketing strategy, consumer behavior, and business dynamics

• Strong communication and presentation skills

• Ability to interpret data and generate actionable insights

• Ability to work under pressure and manage multiple tasks

• Develop and support the execution of marketing and business growth strategies 

• Conduct market research, consumer insights analysis, and competitor benchmarking 

• Analyze sales performance, campaign effectiveness, ROMI, and market trends 

• Track KPIs such as market share, growth rate, and campaign ROI 

• Prepare strategic reports, dashboards, and infographic presentations for management 

• Identify new market opportunities, segments, and expansion areas 

• Support product launches and go-to-market strategies 

• Evaluate marketing initiatives and recommend improvements 

• Collaborate with Sales, Brand, and Business Development teams 

• Maintain databases, reports, and strategic documentation 

• Perform any other tasks assigned by the supervisor 

• Provident fund,Gratuity,Mobile bill,Medical allowance
• Lunch Facilities: Partially Subsidize
• Salary Review: Yearly
• Festival Bonus: 2