Title: Marketing Manager
Company Name: A Leading News Agency
Vacancy: Not specific
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Master of Business Administration (MBA) in Marketing
Experience Requirements:
∎ At least 5 year(s)
∎ The applicants should have experience in the following area(s):
Brand Promotion, Business Communication, Client Service/ Marketing
∎ The applicants should have experience in the following business area(s):
Advertising Ageny, Newspaper/Magazine, Online Newspaper/ News Portal
Job Responsibilities:
∎ Manage Business Development team to ensure that revenue is generated from both physical and digital ads for Newsroom & Magazine.
∎ Own and manage all digital campaigns, including search engine marketing (Google Ad words and onsite search), online brochures & catalogs and other revenue-generating promotional campaigns from ads, events, etc.
∎ Track CPC/CPA of ads per brand and improve and grow the click ad business.
∎ Identify and evaluate potential sponsors and give proposals for providing ads in both online and physical media.
∎ The person will also continue to support the digital leads, marketing strategies, brand partners, News room, publications and weekly magazine team, in monetization of mentioned department as well as development and execution of promotional activities and campaigns which will generate not only branding but also monetization.
∎ Manage business team to develop business strategies to achieve company goals.
∎ Assign workload to team members and oversee daily activities of business team.
∎ Review and recommend improvements to existing business strategies.
∎ Identify business gaps and propose corrective actions.
∎ Develop business presentations to management when required.
∎ Perform root cause analysis of potential problems and provide effective resolutions.
∎ Develop business plan and complete all due diligence activities.
∎ Perform business analysis and reporting to management for decision making purposes.
∎ Planning and implementing promotional campaigns.
∎ Preparing online and print marketing campaigns.
∎ Ensuring all marketing campaigns are delivered on time and within budget.
∎ Working closely with rest of the related team on campaigns.
∎ Reporting campaign results to senior management and explaining variances.
∎ Reporting on campaign return on investment and making recommendations.
∎ Monitor and report on effectiveness of marketing communications.
∎ Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
Additional Requirements:
∎ Age at least 28 years
∎ Both males and females are allowed to apply
∎ Communication & Interpersonal Skills
∎ Collaboration Skills
∎ Negotiation & Persuasion skills
∎ Project Management Skills
∎ Research & Strategy
∎ Computer Skills
∎ Business Intelligence
Salary: Negotiable
Compensation & Other Benefits:
∎ Tour allowance
∎ Salary Review: Yearly
∎ Festival Bonus: 2
Application Deadline: August 25, 2019
Company Information:
∎ A Leading News Agency
Category: Media/Advertisement/Event Mgt.
Read Before Apply: Do not apply unnecessarily if it does not match with your profile and your interest.
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