Job Description

Title: Marketing Executive, Yellow

Company Name: Beximco Textiles Division

Vacancy: 01

Job Location: Gazipur

Employment Status: Full-time

Educational Requirements:
∎ Bachelor of Business Administration (BBA) in Marketing, Bachelor in Engineering (BEngg) in Computer Engineering, Bachelor in Engineering (BEngg) in Information Technology
∎ Bachelor or Masters in Marketing with relevant degree and Experience in Web/ Online/ Digital Marketing for a considerable time.

Experience Requirements:
∎ 1 to 3 year(s)
∎ The applicants should have experience in the following area(s): Brand Communication, Client Service/ Marketing, Media Planning/ Media Buying
∎ The applicants should have experience in the following business area(s): Chain shop, E-commerce, Garments, Market Research Firms, Web Media/Blog

Job Responsibilities:
∎ Monitoring/tracking campaigns (ATL/BTL/Digital) according to the ACP to ensure the smooth and flawless execution.
∎ Communicating with creative agencies, vendors, production houses when required
∎ Personally visiting different locations to monitor outdoor activities
∎ Ensure timely production and distribution of brochure, giveaways and all other promotional kits.
∎ Conduct the Marketing billing process from scratch to end payment assuring all the requirements from Finance & Audit.
∎ Assist the supervisor in preparing detailed plan of promotional campaigns, utilizing the full marketing mix as appropriate.
∎ Maintaining liaison with different agencies so that the Marketing team gets on spot support while ensuring the best bang for the buck.
∎ Execute various operational tasks delegated by the supervisor from time to time.
∎ Community management on digital - supervision and implementation of social media guideline.
∎ Oversee and manage the execution of the marketing calendar plan and channel budgets.
∎ Work closely with Line Manager in brand management in terms of brand strategy and Promotions.
∎ Directly report to Top management day to day update.
∎ Monitor and drive key digital marketing KPI's, and assess against goals (ROI and KPIs).
∎ End-to-end responsibility of digital analytics (e-commerce analytics, channel productivity analysis).
∎ Use new Digital marketing tools to improve customer's engagement, conversion, lead to store.
∎ Create and execute digital marketing campaigns to support brand strategy, loyalty program, and customer experience.
∎ POSM distribution as per requirement given by the concern traders and sales department.

Additional Requirements:
∎ Age 26 to 30 years
∎ Both males and females are allowed to apply
∎ Minimum BBA in Marketing.
∎ Fluent in English
∎ Commendable presentation & communication skills
∎ Strong Basic in Digital Marketing.

Salary: Negotiable

Compensation & Other Benefits:
∎ Festival Bonus: 2
∎ Transportation
∎ Medical
∎ Internet & Cell Phone Allowance
∎ Life Insurance
∎ Lunch

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 6 Oct 2022

Company Information:
∎ 6 Sep 2022
∎ Beximco Textiles Division
∎ Address : Head Office: Beximco Industrial Park, Sarabo, Kashimpur, Gazipur
∎ Web : www.beximco.org
∎ Business : Textile & Apparel

Category: Media/Advertisement/Event Mgt.

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Source: bdjobs.com

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