Title: Marketing Executive (Digital Marketing)
Company Name: PALONG MEDICAL INSTITUTE
Vacancy: 06
Age: Na
Job Location: Cox`s Bazar (Ukhia)
Salary: Negotiable
Experience:
Published: 2025-03-01
Application Deadline: 2025-03-11
Education:
Requirements:
Skills Required:
Additional Requirements:
Responsibilities & Context:
Strategy Development and Execution: - Develop and implement comprehensive digital marketing strategies to achieve business goals. - Conduct market research and competitor analysis to identify opportunities for growth. - Set measurable goals and KPIs for campaigns.
Content and Campaign Management: - Plan and oversee online campaigns across channels such as social media, email, SEO, SEM, and display advertising. - Create, curate, and manage engaging content for websites, blogs, and social media platforms. - Collaborate with content creators, graphic designers, and video producers to align messaging with brand voice.
Search Engine Optimization (SEO): - Optimize website content, structure, and metadata to improve organic search rankings. - Conduct keyword research and implement SEO best practices.
Social Media Management: - Develop and execute social media strategies to increase brand awareness and engagement. - Monitor trends and audience behavior on platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok.
Email Marketing: - Design and execute email marketing campaigns for lead nurturing, customer engagement, and retention. - Monitor email performance metrics (open rates, click-through rates, etc.) and optimize campaigns.
Analytics and Reporting: - Track, measure, and report the performance of all digital marketing campaigns. - Use analytics tools like Google Analytics, SEMrush, and social media insights to make data-driven decisions.
Team Collaboration: - Coordinate with sales, product, and other departments to align marketing efforts with business objectives. - Manage and guide junior marketers or freelancers, if applicable.
Customer Engagement and Retention: - Develop strategies for engaging with and retaining customers through loyalty programs, surveys, and personalized experiences. - Monitor online reviews and reputation management.
Budget Management: - Plan and manage the digital marketing budget efficiently. - Ensure cost-effective campaigns without compromising quality or results
| University | Percentage (%) |
|---|---|
| National University | 10.00% |
| University of Chittagong | 2.31% |
| Southeast University | 2.31% |
| North South University | 1.54% |
| Dhaka College | 1.54% |
| Stamford University Bangladesh | 1.54% |
| Cox``S Bazar City College | 1.54% |
| Bangladesh Open University | 1.54% |
| University of Dhaka | 1.54% |
| Institute of Science and Technology | 0.77% |
| Age Range | Percentage (%) |
|---|---|
| 20-30 | 74.62% |
| 31-35 | 13.85% |
| 36-40 | 6.15% |
| 40+ | 3.08% |
| Salary Range | Percentage (%) |
|---|---|
| 0-20K | 30.77% |
| 20K-30K | 40.77% |
| 30K-40K | 20.00% |
| 40K-50K | 6.15% |
| 50K+ | 2.31% |
| Experience Range | Percentage (%) |
|---|---|
| 0 years (Freshers) | 30.00% |
| 0.1 - 1 years | 9.23% |
| 1.1 - 3 years | 14.62% |
| 3.1 - 5 years | 20.77% |
| 5+ years | 25.38% |