Head of Digital Marketing (Manager)
Job Description
Title: Head of Digital Marketing (Manager)
Company Name: Atlantic Properties & Development Ltd
Vacancy: 2
Age: Na
Job Location: Dhaka
Salary: Negotiable
Experience: --
Published: 2026-07-13
Application Deadline: 2026-07-31
Education:
Requirements: --
Skills Required:
Additional Requirements:
Responsibilities & Context:
We are seeking a highly analytical and creative Digital Marketing Executive for the Real Estate sector in Bangladesh. The ideal candidate will lead digital lead generation initiatives, analyze lead quality, develop data-driven marketing strategies, strengthen brand positioning, and execute niche-targeted campaigns.
Key Responsibilities
Lead Generation & Performance Marketing
Develop and execute lead generation campaigns across Facebook, Google, YouTube, LinkedIn, and property portals.
Optimize paid campaigns to achieve cost-effective CPL (Cost per Lead).
Design landing pages and funnel strategies to improve conversion rates.
Manage retargeting and remarketing strategies.
Lead Quality Analysis
Evaluate and categorize leads (Hot/Warm/Cold).
Work closely with sales team to measure lead conversion ratio.
Track campaign performance and identify high-converting channels.
Reduce fake/low-intent leads through better targeting and filtering.
Marketing Strategy Development
Develop quarterly and annual digital marketing strategies.
Present marketing plans, budgets, and ROI analysis to management.
Plan project-based campaigns (Apartment launch, Plot sales, Commercial space marketing).
Implement data-driven decision-making.
Job Other Benifits:
- Salary Review: Yearly
- Festival Bonus: 2
Employment Status: Full Time
Job Work Place: Work at office
Company Information:
Gender: Both Male and Female can apply
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Category: Media/Advertisement/Event Mgt.
