Head of Brand & Communication
Job Description
Title: Head of Brand & Communication
Company Name: BRB Hospitals Limited
Vacancy: 01
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Masters in any discipline.
∎ Masters in Journalism/Media & Communication shall be given preference.
Experience Requirements:
∎ At least 15 year(s)
Job Context:
∎ BRB Hospitals Limited, a concern of BRB, is the first Eco-Friendly hospital in Bangladesh. Starting its` operations in brand new facilities with an `International standard GoGreen Health Care` concept, to improve the patient life with a protection for health as well as the environment and the beneficial outcomes with green-sustainable models in Bangladesh. This is first hospital in Bangladesh that committed to the continuum of Eco-Healthcare (Patient & Community) and facilitating change in behavior that can drastically improve the environmental burdens attributable to healthcare while improving patient outcomes.
∎ To work with BRB Hospitals family members, we are looking for a qualified & experienced professional, who will lead for Brand & Communication Department of the Hospital. As the `Brand Guardian`, Brand Leader shall maintain, brand integrity of overall hospital marketing initiatives and communications, and will manage hospital branding across the country. His/her responsibilities, but not be limited to are mentioned as follows:
Job Responsibilities:
∎ Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term;
∎ Planning and execution of all communications and media actions on all TV Channels, including online and social media as well;
∎ To assist for hospital's image development, pricing and new idea launches as well as developing new and existing internal and external image of the hospital;
∎ Visiting renowned hospitals and consultants to notify for introducing about the existing hospital facilities for the patients as well doctors;
∎ Management of Print and Electronic Media for effective branding of the hospital;
∎ Communications with employees and external stakeholders to keep them informed of hospital developments;
∎ Communicate with the media and other interested parties to announce new health services and discuss organizational changes in a way that attempts to maintain a positive image of the hospital;
∎ Building up strong relations with various Corporate / Non Corporate organizations, Electronic and Print Media to enhance branding activities for the hospital;
∎ Planning and organizing different Medical Awareness Programs as per instruction of the Management;
∎ Work for market promotional activities such as Signboard, Newspaper insertion; Press Advertisement, Billboard, Television Talk Show, Documentary, Event participations etc;
∎ Any others responsibilities to be assigned time to time by the management;
Additional Requirements:
∎ Age at most 50 years
∎ Both males and females are allowed to apply
∎ At least 15 years of relevant experience in Corporate Level Hospitals with 05 years experience in the same position.
Salary:
∎ Negotiable
∎ Attractive salary package may be offered to the deserving candidate.
Compensation & Other Benefits:
∎ As per hospital policy.
Application Deadline: June 1, 2019
Company Information:
∎ BRB Hospitals Limited
∎ Address : 77/A, West Panthapath, East Rajabaza, Dhaka.
Category: Marketing/Sales
Send your CV to: [email protected]
Read Before Apply: Interested candidates are requested to apply with updated CV, Cover Letter and Recent Passport Size Photograph along with relevant documents with EXPECTED SALARY to Director, HR & Admin, BRB Hospitals Limited, 77/A, East Rajabazar, West Panthapath, Dhaka - 1215 on or before 31st May, 2019.
