General Manager-Sales & Marketing

Job Description

Title: General Manager-Sales & Marketing

Company Name: Prome Agro Foods Ltd.

Vacancy: 01

Age: 40 to 50 years

Job Location: Anywhere in Bangladesh

Salary: Negotiable

Experience:

• 15 to 20 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Food (Packaged), Beverage

• Bachelor of Business Administration (BBA) in Marketing
• Master of Business Administration (MBA) in Marketing

• 15 to 20 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Food (Packaged), Beverage

• Age 40 to 50 years
• Only Male

• Must have core knowledge about marketing-related subjects such as advertising, consumer behavior, marketing strategy, market research, segmentation, brand positioning as well as some knowledge about accounting and finance.

• Brand Plan Development - develop a plan that achieves company targets.

• Planning event, exhibition or promotion activity, and making budget and finding proper venue.·

• Searching supplier for promotional products/ activities and maintain production and delivery.

• Developing and implementing creative marketing strategies that will make an impact, support to build the brand & reputation of the organization.

• Create potent trade related strategies to ensure partners are motivated and brand is visible at retail stores.

• Create attainable Sales target for the sales team.

• Develop motivating incentive packages for the sales team.   Responsible for developing and maintaining marketing strategies to improve brand awareness, market share and profitability.

• Conduct customer research, market conditions, competitor data analysis and implements marketing plan changes as needed.

• Develop promotional material and distribution as well as customize materials according to specific market or customer requirements.

• Plan and administer the company`s Marketing budget and keep it in cost control.

• Develop plans for products and promotion and taking necessary action regarding integrated brand management.