Digital Marketing Specialist

Job Description

Title: Digital Marketing Specialist

Company Name: BizMappers Ltd.

Vacancy: 1

Age: Na

Job Location: Dhaka (Adabor)

Salary: Negotiable

Experience:

• 3 to 4 years
• The applicants should have experience in the following business area(s): Event Management, IT Enabled Service

• Bachelor/Honors
• Bachelor of Business Administration (BBA) in Marketing

• Relevant certifications (e.g., Google Ads, Facebook Blueprint) are highly desirable.

• 3 to 4 years
• The applicants should have experience in the following business area(s): Event Management, IT Enabled Service

• Minimum of 3-4 years of experience in digital marketing, with a focus on ecommerce.

• Proven track record of developing and executing successful online marketing campaigns that generated significant sales growth.

• Experience in managing and optimizing campaigns on platforms like Google Ads, Facebook Ads, and TikTok Ads.

• Prior experience in a leadership or team management role is a plus.

Skills:

• Strong analytical skills with the ability to interpret data and make data-driven decisions.

• Excellent communication and presentation skills, with the ability to articulate complex strategies to clients and team members.

• Deep understanding of the e-commerce landscape, including platforms (e.g., Shopify, WordPress), analytics, and CRO.

• Proficiency in project management and collaboration tools.

• A creative and innovative mindset, with the ability to think outside the box to solve business challenges.

Job Overview:

We are seeking a highly analytical and creative E-commerce Growth Strategist to join our fast-paced marketing agency. The ideal candidate will have a proven track record of developing and executing successful online marketing strategies for e-commerce businesses, resulting in significant sales growth. This role requires a blend of strategic thinking, hands-on campaign management, team leadership, and business development skills. The E-commerce Growth Strategist will be responsible for creating data-driven strategies, overseeing their execution across various platforms (e.g., Facebook, Google, TikTok), managing a creative and media buying team, and actively contributing to the agency`s growth.

Mode of Job: Full-Time (10am – 7pm)

Responsibilities:

Ecommerce Strategy & Planning:

• Develop comprehensive online marketing strategies for e-commerce clients, focusing on maximizing ROI and achieving business objectives.

• Conduct in-depth market research, competitor analysis, and audience segmentation to inform strategy development.

• Create detailed execution plans, including channel mix, budget allocation, and key performance indicators (KPIs).

• Stay up-to-date with the latest trends and best practices in e-commerce marketing, including email marketing and conversion rate optimization (CRO).

Campaign Management & Execution:

• Oversee the end-to-end management of digital marketing campaigns across various platforms (e.g., Google Ads, Facebook Ads, TikTok Ads).

• Collaborate with the creative team to develop high-performing, eye-catching ad creatives based on strategic insights.

• Analyze campaign performance data and provide actionable recommendations for optimization to ensure sales growth.

• Manage and optimize advertising budgets to maximize efficiency and ROI.

Team Leadership & Management:

• Lead, mentor, and manage a team of creative specialists and Digital Marketing Team.

• Bridge the gap between strategy and execution, providing clear direction and creative briefs to the team.

• Foster a collaborative and results-driven environment, encouraging continuous learning and professional development.

• Conduct regular performance reviews and provide constructive feedback to team members.

Business Development & Client Management:

• Participate in new business pitches and proposals, showcasing the agency`s ecommerce expertise (Through online)

• Build and maintain strong relationships with clients, acting as a trusted advisor on their ecommerce growth journey.

• Provide regular performance reports and strategic recommendations to clients, demonstrating the value of our services.

• Identify opportunities for upselling and cross-selling additional services to existing clients.

• 4 months` probation after that job confirmation based on performance.

• Weekend: 1 day. (Friday) and alternate Saturday.

• Annual Salary Increment

• 2 Times Yearly Festival Bonus

• Free Lunch

• Unlimited Tea & Coffee

𝐄𝐧𝐭𝐞𝐫𝐭𝐚𝐢𝐧𝐦𝐞𝐧𝐭:

• Annual Retreat/Picnic

• Rooftop Garden for Relaxation

• Birthday Celebration

• Celebration of Cultural Events & Occasions