Title: Digital Marketing Specialist
Company Name: artBit Solutions
Vacancy: 1
Age: At least 20 years
Job Location: Anywhere in Bangladesh
Salary: Tk. 20000 - 35000 (Monthly)
Experience:
We are looking for a skilled, performance-driven Digital Marketing Specialist who can manage paid advertising campaigns, execute email and social media marketing strategies, leverage LinkedIn for B2B outreach, and generate qualified leads to help grow our client base in local and international markets.
1. Google Ads & Meta Ads
Plan, launch, manage, and optimize campaigns using Google Ads and Meta Ads (Facebook and Instagram).
Conduct audience research, keyword research, campaign targeting, and budget optimization.
Develop effective ad strategies to generate qualified leads and business inquiries.
Monitor campaign performance, conversion tracking, cost per lead, and return on ad spend where applicable.
Test different ad creatives, copy, audiences, and landing pages to improve campaign results.
2. Email Marketing & Campaign Management
Plan and execute targeted email marketing campaigns for lead generation and client acquisition.
Build and maintain relevant prospect lists using appropriate research methods.
Create compelling email sequences, personalized outreach messages, and follow-up campaigns.
Use email marketing platforms and automation tools to manage campaigns and track performance.
Monitor deliverability, open rates, replies, and conversions while following applicable email marketing regulations.
3. LinkedIn Marketing & B2B Lead Generation
Identify potential clients, decision-makers, and businesses that may require our services.
Develop and execute LinkedIn outreach strategies to connect with qualified prospects.
Build relationships with business owners, marketing managers, e-commerce brands, and other target clients.
Research target industries and develop prospect lists for local and international markets.
Convert outreach opportunities into meaningful conversations, meetings, and potential projects.
4. Social Media Marketing
Develop and execute social media marketing strategies for Facebook, Instagram, LinkedIn, and other relevant platforms.
Plan content calendars and coordinate with the creative team to produce engaging marketing content.
Manage social media campaigns to increase brand awareness, engagement, inquiries, and leads.
Analyze social media performance and recommend improvements based on data.
5. Client Acquisition & Business Growth
Identify new business opportunities for Artbit Solutions' services.
Develop marketing funnels and lead-generation campaigns that attract potential clients.
Respond to inquiries, follow up with prospects, and support the conversion of leads into paying customers.
Maintain a structured lead pipeline and report on campaign performance and client acquisition.
Continuously test and improve marketing strategies to achieve measurable business growth.
Practical experience managing Google Ads and Meta Ads campaigns.
Strong knowledge of email marketing, email outreach, and campaign automation.
Experience with LinkedIn marketing, B2B prospecting, and lead generation.
Understanding of social media strategy, content marketing, and audience targeting.
Ability to analyze marketing data and optimize campaigns based on performance.
Familiarity with conversion tracking, Google Analytics 4, Google Tag Manager, and marketing reporting.
Strong written communication, research, and analytical skills.
A results-oriented mindset with the ability to work independently and collaboratively.
Experience working with a digital marketing agency, creative agency, or IT services company.
Experience generating leads for B2B services, graphic design, video production, web development, or branding.
Familiarity with email marketing tools, CRM systems, and marketing automation platforms.
Experience targeting international clients, particularly in the US, UK, Canada, Australia, or other relevant markets.
A portfolio or case studies demonstrating successful campaigns, lead generation, or client acquisition.
We value measurable results. The successful candidate will be expected to contribute to:
Qualified leads generated through paid advertising and organic marketing.
Effective email campaigns and LinkedIn outreach.
Improved campaign performance and efficient marketing budget utilization.
Growth in relevant inquiries and potential client meetings.
New client acquisition and business revenue growth.
An opportunity to grow with a creative and technology-focused agency.
The opportunity to work with local and international markets.
A collaborative environment with an in-house creative and development team.
Professional development and opportunities to take ownership of marketing initiatives.
Performance-based incentives, subject to company policy.
Interested candidates are invited to send their updated CV along with a portfolio, campaign case studies, or examples of previous marketing results.
Email: hr@artbitsolutions.com
Subject: Application – Digital Marketing Specialist
Please highlight your experience with Google Ads, Meta Ads, email campaigns, LinkedIn marketing, and lead generation in your application.
Join Artbit Solutions and help us turn digital marketing into measurable business growth!