Digital Marketing Manager

Job Description

Title: Digital Marketing Manager

Company Name: SOFTEKO

Vacancy: 1

Age: 30 to 45 years

Location: Dhaka (Dhanmondi 27)

Salary: Negotiable

Experience:
∎ 5 to 7 years
∎ The applicants should have experience in the following business area(s):Software Company, IT Enabled Service

Published: 20 May 2024

Education:
∎ Bachelor of Business Administration (BBA) in Marketing

Requirements:

Additional Requirements:
∎ Age 30 to 45 years
∎ Strong Verbal Skills.
∎ Proficiency in English.
∎ Must have a creative and result-oriented mindset.
∎ Proper interpersonal skills, energy, and ability to work under pressure.
∎ Strong Verbal Skills.
∎ Proficiency in English.
∎ Must have a creative and result-oriented mindset.
∎ Proper interpersonal skills, energy, and ability to work under pressure.

Responsibilities & Context:
∎ Design social media strategies to achieve marketing targets.
∎ Generating engaging and relevant content for various digital channels including website, blog, social media, email newsletters, etc.
∎ Implement branding strategies that effectively communicate the product’s/company’s value and uniqueness to the target audience.
∎ Design and optimize the sales funnel to enhance customer acquisition, engagement, and retention.
∎ Collaborate with the product team to align marketing strategies with business objectives.
∎ Plan and execute comprehensive digital marketing campaigns across various social media platforms.
∎ Monitor campaign performance and adjust strategies as needed to ensure maximum effectiveness and ROI.
∎ Ensure all content is on-brand and contributes to the company’s overall marketing objectives.
∎ Analyze marketing data to make informed decisions that enhance campaign performance and overall marketing strategies.
∎ Test different approaches and use data insights to optimize marketing efforts continuously.
∎ Manage the marketing budget to ensure optimal allocation of resources across campaigns and platforms.
∎ Stay updated on the latest trends and best practices in digital marketing, especially within the educational technology sector.
∎ Strong understanding of Branding / Brand Promotion.
∎ Needs a strong grasp of developing and managing sales funnels.
∎ Ability to plan and implement marketing campaigns successfully.
∎ Skilled in Facebook Marketing and other social media platforms.
∎ Capable of creating strategies to increase audience awareness.
∎ Must be skilled in using Social Media Analytics Tools.
∎ Basic graphic design skills to create appealing content.
∎ Should have the ability to make data-driven decisions.
∎ Must have a portfolio showcasing previous work
∎ Key Responsibilities:
∎ Design social media strategies to achieve marketing targets.
∎ Generating engaging and relevant content for various digital channels including website, blog, social media, email newsletters, etc.
∎ Implement branding strategies that effectively communicate the product’s/company’s value and uniqueness to the target audience.
∎ Design and optimize the sales funnel to enhance customer acquisition, engagement, and retention.
∎ Collaborate with the product team to align marketing strategies with business objectives.
∎ Plan and execute comprehensive digital marketing campaigns across various social media platforms.
∎ Monitor campaign performance and adjust strategies as needed to ensure maximum effectiveness and ROI.
∎ Ensure all content is on-brand and contributes to the company’s overall marketing objectives.
∎ Analyze marketing data to make informed decisions that enhance campaign performance and overall marketing strategies.
∎ Test different approaches and use data insights to optimize marketing efforts continuously.
∎ Manage the marketing budget to ensure optimal allocation of resources across campaigns and platforms.
∎ Stay updated on the latest trends and best practices in digital marketing, especially within the educational technology sector.
∎ Key Qualifications
∎ Strong understanding of Branding / Brand Promotion.
∎ Needs a strong grasp of developing and managing sales funnels.
∎ Ability to plan and implement marketing campaigns successfully.
∎ Skilled in Facebook Marketing and other social media platforms.
∎ Capable of creating strategies to increase audience awareness.
∎ Must be skilled in using Social Media Analytics Tools.
∎ Basic graphic design skills to create appealing content.
∎ Should have the ability to make data-driven decisions.
∎ Must have a portfolio showcasing previous work

Skills & Expertise:

Compensation & Other Benefits:
∎ Weekly 2 holidays, Performance bonus
∎ Lunch Facilities: Full Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ Competitive salary and benefits package.
∎ Opportunity to work with a talented and passionate team.
∎ Career growth and professional development opportunities.
∎ Friendly and inclusive work environment.
∎ Competitive salary and benefits package.
∎ Opportunity to work with a talented and passionate team.
∎ Career growth and professional development opportunities.
∎ Friendly and inclusive work environment.

Workplace:
∎ Work at office

Employment Status: Full Time

Job Location: Dhaka (Dhanmondi 27)

Job Highlights:

Company Information:
∎ SOFTEKO
∎ Navana Newbury Place, Suite 6B 4/1/A, Tallabag, Shobhanbag Dhanmondi, Dhaka 1207, Bangladesh
∎ Softeko is a leading software development company based in Dhaka, Bangladesh. We specialize in providing innovative software solutions to clients worldwide. Our team is dedicated to excellence, and we pride ourselves on fostering a collaborative and inclusive work environment.

Address::
∎ Navana Newbury Place, Suite 6B 4/1/A, Tallabag, Shobhanbag Dhanmondi, Dhaka 1207, Bangladesh
∎ Softeko is a leading software development company based in Dhaka, Bangladesh. We specialize in providing innovative software solutions to clients worldwide. Our team is dedicated to excellence, and we pride ourselves on fostering a collaborative and inclusive work environment.

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 19 Jun 2024

Category: Marketing/Sales

Interested By University

University Percentage (%)
10.00%
North South University 6.92%
United International University 3.85%
East West University 3.08%
National University 3.08%
Daffodil International University 3.08%
University of Dhaka 3.08%
BRAC University 3.08%
Southeast University 2.31%
American International University-Bangladesh 2.31%

Interested By Age Range

Age Range Percentage (%)
20-30 23.08%
31-35 43.08%
36-40 14.62%
40+ 3.08%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 4.65%
20K-30K 9.30%
30K-40K 10.08%
40K-50K 20.16%
50K+ 55.81%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 16.92%
0.1 - 1 years 4.62%
1.1 - 3 years 10.00%
3.1 - 5 years 10.77%
5+ years 57.69%

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