Title: Digital Marketing Manager
Company Name: Perfume Chemical Industries PLC
Vacancy: 01
Age: 30 to 40 years
Job Location: Dhaka
Salary: Negotiable
Experience:
Job Context
We are seeking a highly skilled and results-driven Digital Marketing Manager to lead our online marketing efforts. The ideal candidate will be responsible for developing, implementing and managing digital strategies that drive brand awareness, engagement and conversions. This role requires a balance of creativity, analytical thinking and strong leadership skills to oversee campaigns across multiple digital channels.
Job Responsibilities
Develop and execute comprehensive digital marketing strategies aligned with business objectives.
Plan and manage campaigns across SEO, SEM, social media, email marketing and content marketing.
Manage and optimize the company’s website performance, ensuring strong UX and lead generation.
Track, measure and analyze campaign performance using analytics tools (Google Analytics, Search Console etc.).
Collaborate with designers, content creators and external agencies to deliver high-quality marketing assets.
Stay updated on digital marketing trends, tools and best practices to maintain a competitive edge.
Manage the digital marketing budget effectively and provide regular performance reports to senior management.
Drive strategies for online reputation management and customer engagement.
| University | Percentage (%) |
|---|---|
| Daffodil International University (DIU) | 7.78% |
| National University | 5.00% |
| East West University | 3.89% |
| University of Chittagong | 3.33% |
| University of Dhaka | 3.33% |
| Bangladesh University of Professionals | 2.22% |
| Jahangirnagar University | 2.22% |
| Green University of Bangladesh | 2.22% |
| Jagannath University | 1.67% |
| American International University Bangladesh (AIUB) | 1.67% |
| Age Range | Percentage (%) |
|---|---|
| 20-30 | 47.22% |
| 31-35 | 33.33% |
| 36-40 | 12.22% |
| 40+ | 5.00% |
| Salary Range | Percentage (%) |
|---|---|
| 0-20K | 2.22% |
| 20K-30K | 13.33% |
| 30K-40K | 23.33% |
| 40K-50K | 20.00% |
| 50K+ | 41.11% |
| Experience Range | Percentage (%) |
|---|---|
| 0 years (Freshers) | 6.11% |
| 0.1 - 1 years | 3.33% |
| 1.1 - 3 years | 12.78% |
| 3.1 - 5 years | 21.11% |
| 5+ years | 56.67% |