Digital Marketing Expert
Job Description
Title: Digital Marketing Expert
Company Name: Safeway Consultancy
Vacancy: 3
Age: 25 to 40 years
Location: Dhaka, Dhaka (Badda ...
Experience:
∎ 3 to 5 years
∎ The applicants should have experience in the following business area(s):Travel Agent, Tour Operator, Immigration/Visa Processing
Published: 4 Feb 2025
Education:
∎ Diploma in Computer, Bachelor of Computer Application (BCA)
Requirements:
Additional Requirements:
∎ Age 25 to 40 years
Responsibilities & Context:
∎ Design and implement effective social media strategies aligned with business goals.
∎ Conduct competitor analysis and market research to identify opportunities for growth.
∎ Content Creation and Management
∎ Develop, curate, and publish engaging and high-quality content across various social media platforms (e.g., Facebook, Instagram, LinkedIn, Twitter).
∎ Ensure content is consistent in style, tone, and branding.
∎ Collaborate with design teams to produce creative visuals and multimedia content.
∎ Plan, execute, and optimize paid advertising campaigns on social media platforms.
∎ Monitor ad performance and adjust strategies to maximize ROI and meet KPIs.
∎ Track budgets and ensure cost-effective ad spend.
∎ Community Engagement
∎ Engage with followers by responding to comments, messages, and reviews promptly and professionally.
∎ Build and maintain strong relationships with the audience to foster brand loyalty.
∎ Implement community-building strategies to grow followers organically.
∎ Monitor and analyze performance metrics (e.g., engagement rates, reach, clicks, conversions).
∎ Prepare regular reports on campaign success and provide actionable insights for improvement.
∎ Use analytics tools (Google Analytics, Meta Insights, etc.) to measure the impact of social media strategies.
∎ Collaboration and Coordination
∎ Work closely with marketing, sales, and product teams to align social media initiatives with overall marketing campaigns.
∎ Collaborate with influencers and partners for brand promotion.
∎ Stay updated on industry trends and new platform features to implement innovative marketing ideas.
∎ Ensure social media content aligns with SEO goals and includes relevant keywords and hashtags.
∎ Optimize profiles for maximum visibility and engagement.
∎ Address negative feedback or issues tactfully to maintain a positive brand reputation.
∎ Prepare contingency plans for managing potential social media crises.
∎ Job Context: This role is vital for businesses aiming to establish a robust online presence, drive brand awareness, and generate leads through social media platforms.
∎ The digital marketing expert is expected to stay adaptable in a fast-paced environment and leverage cutting-edge tools and technologies to meet business objectives.
∎ Strategy Development
∎ Design and implement effective social media strategies aligned with business goals.
∎ Conduct competitor analysis and market research to identify opportunities for growth.
∎ Content Creation and Management
∎ Develop, curate, and publish engaging and high-quality content across various social media platforms (e.g., Facebook, Instagram, LinkedIn, Twitter).
∎ Ensure content is consistent in style, tone, and branding.
∎ Collaborate with design teams to produce creative visuals and multimedia content.
∎ Campaign Management
∎ Plan, execute, and optimize paid advertising campaigns on social media platforms.
∎ Monitor ad performance and adjust strategies to maximize ROI and meet KPIs.
∎ Track budgets and ensure cost-effective ad spend.
∎ Community Engagement
∎ Engage with followers by responding to comments, messages, and reviews promptly and professionally.
∎ Build and maintain strong relationships with the audience to foster brand loyalty.
∎ Implement community-building strategies to grow followers organically.
∎ Analytics and Reporting
∎ Monitor and analyze performance metrics (e.g., engagement rates, reach, clicks, conversions).
∎ Prepare regular reports on campaign success and provide actionable insights for improvement.
∎ Use analytics tools (Google Analytics, Meta Insights, etc.) to measure the impact of social media strategies.
∎ Collaboration and Coordination
∎ Work closely with marketing, sales, and product teams to align social media initiatives with overall marketing campaigns.
∎ Collaborate with influencers and partners for brand promotion.
∎ Stay updated on industry trends and new platform features to implement innovative marketing ideas.
∎ SEO and Social Media Optimization
∎ Ensure social media content aligns with SEO goals and includes relevant keywords and hashtags.
∎ Optimize profiles for maximum visibility and engagement.
∎ Crisis Management
∎ Address negative feedback or issues tactfully to maintain a positive brand reputation.
∎ Prepare contingency plans for managing potential social media crises.
Skills & Expertise:
Compensation & Other Benefits:
∎ Mobile bill
∎ Salary Review: Yearly
∎ Festival Bonus: 2
Workplace:
∎ Work at office
Employment Status: Full Time
Gender:
∎ Only Male
Job Location: Dhaka, Dhaka (Badda, Gulshan, Rampura)
Company Information:
∎ Safeway Consultancy
∎ Ta-135/B, 3rd Floor, Gulshan Badda link Road, Dhaka
Address::
∎ Ta-135/B, 3rd Floor, Gulshan Badda link Road, Dhaka
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Application Deadline: 14 Feb 2025
Category: Hospitality/ Travel/ Tourism
