Title: Digital Marketing Executive
Company Name: Somikoron IT Ltd
Vacancy: 1
Age: 20 to 50 years
Job Location: Dhaka
Salary: Tk. 25000 - 30000 (Monthly)
Experience:
· Bachelor's degree in Marketing, Business Administration, IT or a related field.
Experience in Software, SaaS, ERP, IT or B2B Marketing will be highly preferred.
Develop and execute digital marketing strategies for Somikoron ERP and software products.
Generate qualified B2B leads through Facebook, Google, LinkedIn, and other digital channels.
Plan and optimize Facebook & Google Ads for lead generation and customer acquisition.
Manage social media platforms and create engaging marketing content.
Conduct market research, competitor analysis, and audience targeting.
Target potential customers across Real Estate, Construction, Trading, Manufacturing, Retail, Distribution, and other sectors.
Develop and optimize landing pages, SEO, SEM, and conversion tracking.
Monitor CPL, lead quality, demos, and conversions to improve campaign performance.
Coordinate with the Sales Team to convert leads into demos and customers.
Manage and track leads through the CRM system. Develop remarketing and lead-nurturing campaigns.
Stay updated with the latest digital marketing and B2B software marketing trends.
Possess basic skills in graphic design, content writing, image/video editing, and digital content creation, with practical knowledge of tools such as Canva, CapCut, and other similar design and video-editing platforms for creating social media posts, advertisements, promotional creatives, videos, presentations, and other marketing materials.
· Performance-based incentives
· Professional and friendly working environment
· Career growth opportunities
· Opportunity to work with innovative ERP & Business Software
· Learning and professional development opportunities
· Opportunity to work directly with a growing software company and its sales & marketing team