Digital Marketing Executive

Job Description

Title: Digital Marketing Executive

Company Name: ASMI Super shop

Vacancy: --

Age: Na

Job Location: Dhaka (Mohammadpur)

Salary: Tk. 20000 - 35000 (Monthly)

Experience:

• At least 2 years

• At least 2 years

• Digital marketing professionals are responsible for promoting a company’s products or services through digital channels. Their job responsibilities vary by role, but typically include:

• Strategy & Planning

• Develop and implement digital marketing strategies aligned with business goalsConduct market and competitor researchIdentify target audiences and create buyer personas

• Content Creation & Management

• Create and manage content for websites, blogs, email newsletters, and social media

• Optimize content for SEO and engagementPlan content calendars and manage content production

• Search Engine Optimization (SEO)

• Conduct keyword research

• Optimize website structure, content, and metadataMonitor performance using tools like Google Analytics and Search Console

• Search Engine Marketing (SEM) & Paid Ads

• Plan and execute paid advertising campaigns (e.g., Google Ads, Facebook Ads)

• Monitor and optimize ad performance

• Manage budgets and bidding strategies

• Social Media Management

• Develop and schedule posts across platforms (Instagram, LinkedIn, Twitter, etc.)

• Monitor social media engagement and respond to comments/messagesAnalyze performance metrics and adjust strategy accordingly

• Email Marketing

• Design and send email campaignsSegment audiences and personalize messagingTrack open rates, click-through rates, and conversions

• Analytics & Reporting

• Use tools like Google Analytics, HubSpot, and SEMrush to track campaign performanceGenerate reports and insights for stakeholdersRecommend data-driven improvements

• Customer Relationship Management (CRM)

• Use CRM tools to manage leads and customer interactions

• Create workflows and automation to nurture leadsWould you like a breakdown of responsibilities by specific roles like SEO Specialist, Content Marketer, or Digital Marketing Manager?