Digital Marketing and Social Media Manager

Job Description

Title: Digital Marketing and Social Media Manager

Company Name: Probashi Palli Group

Vacancy: --

Age: At least 40 years

Job Location: Dhaka

Salary: Negotiable

Experience:

  • 5 to 6 years


Published: 2025-11-22

Application Deadline: 2025-12-22

Education:
    • Bachelor/Honors


Requirements:
  • 5 to 6 years


Skills Required:

Additional Requirements:
  • Age At least 40 years
  • Excellent communication and interpersonal skills.

  • Ability to work independently and as part of a team.

  • Must have good command in English language.



Responsibilities & Context:
  • Strategic Planning: Develop and implement comprehensive digital marketing strategies to enhance brand awareness, drive traffic, and generate leads for the consultancy.

  • Content Creation: Create engaging and informative content for various digital platforms, including blogs, social media, and email newsletters, tailored to attract potential students and their families.

  • Social Media Management: Manage and optimize our social media channels (Facebook, Instagram, LinkedIn, etc.), including content scheduling, interaction with followers, and monitoring performance metrics.

  • SEO & SEM: Conduct keyword research and implement on-page and off-page SEO strategies to improve website visibility. Manage pay-per-click (PPC) campaigns and analyze their performance to maximize ROI.

  • Analytics & Reporting: Monitor and analyze digital marketing performance using tools like Google Analytics and social media insights. Prepare regular reports to assess the effectiveness of campaigns and make data-driven recommendations.

  • Brand Development: Ensure consistent brand messaging across all digital platforms. Collaborate with the team to develop promotional campaigns and materials that reflect the company's values and goals.

  • Community Engagement: Foster a strong online community by actively engaging with students, alumni, and educational stakeholders through comments, messages, and forums.

  • Market Research: Stay updated with the latest trends in digital marketing and education consultancy to identify opportunities for growth and innovation.

  • Collaboration: Work closely with the admissions and counseling teams to align marketing efforts with student recruitment goals and enhance the customer experience.



Job Other Benifits:
  • Salary Review: Yearly
  • Festival Bonus: 2


Employment Status: Full Time

Job Work Place:

Company Information:

Gender: Male and Female can apply

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Category: IT & Telecommunication

Interested By University

University Percentage (%)
NATIONAL UNIVERSITY 8.41%
Daffodil International University (DIU) 3.74%
City University 2.80%
East West University 2.80%
University of Dhaka 2.80%
Bangladesh Open University 2.80%
Atish Dipankar University of Science and Technology 1.87%
American International University Bangladesh (AIUB) 1.87%
University of South Asia 1.87%
Green University of Bangladesh 1.87%

Interested By Age Range

Age Range Percentage (%)
20-30 48.60%
31-35 32.71%
36-40 9.35%
40+ 5.61%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 5.61%
20K-30K 11.21%
30K-40K 17.76%
40K-50K 23.36%
50K+ 42.06%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 6.54%
0.1 - 1 years 0.93%
1.1 - 3 years 8.41%
3.1 - 5 years 25.23%
5+ years 58.88%

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