Title: Area Sales Manager
Company Name: International Distribution Company Bangladesh PLC.
Vacancy: --
Age: At least 30 years
Job Location: Chattogram
Salary: Negotiable
Experience:
Proven experience in sales and sales management, with a minimum of 6 years in total and 2 years in a managerial role.
Strong leadership, communication, and interpersonal skills.
Excellent analytical and problem-solving abilities.
Proficiency in using MS Excel and sales analytics tools.
Knowledge of the industry and market trends.
Ability to extensive travel.
Results-oriented with a track record of meeting or exceeding sales targets.
Strategic thinking and planning skills.
Must-Have FMCG Background
The Area Sales Manager is responsible for driving sales growth, optimizing distributor operations, and ensuring effective market execution in the assigned area or zone. The role identifies local business opportunities, supports strategic planning, and ensures the achievement of sales and distribution objectives while developing a capable and motivated sales team.
Key Responsibilities:
Leading the area sales team to achieve primary, secondary sales, and collection targets.
Appointing distributors, managing floor stock, and ensuring profitability.
Identifying market and route gaps and selecting potential distributors.
Proposing and managing RTM plans effectively.
Managing team productivity in compliance with SFA.
Ensuring field force earns their monthly incentive.
Conducting market visits as per PJP compliance.
Maintaining cost-to-sales ratio within approved budget limits.
Controlling and monitoring market returns within approved limits.
Submitting periodic reports on primary and secondary sales, distributor stock, returns, damages, and expiries via the SFA.
Executing trade promotions, consumer offers, and merchandising plans.
Monitoring and analyzing competitor activities and strategies.
| University | Percentage (%) |
|---|---|
| National University | 18.98% |
| University of Dhaka | 3.88% |
| University of Chittagong | 3.27% |
| Jagannath University | 2.65% |
| Bangladesh Open University | 2.04% |
| Govt. Titumir College | 1.63% |
| International Islamic University, Chittagong | 1.22% |
| Dhaka College | 1.02% |
| Dhaka International University | 0.82% |
| Asian University of Bangladesh | 0.82% |
| Age Range | Percentage (%) |
|---|---|
| 20-30 | 20.61% |
| 31-35 | 38.37% |
| 36-40 | 24.90% |
| 40+ | 15.10% |
| Salary Range | Percentage (%) |
|---|---|
| 0-20K | 2.04% |
| 20K-30K | 9.18% |
| 30K-40K | 16.12% |
| 40K-50K | 21.63% |
| 50K+ | 51.02% |
| Experience Range | Percentage (%) |
|---|---|
| 0 years (Freshers) | 4.90% |
| 0.1 - 1 years | 1.84% |
| 1.1 - 3 years | 6.12% |
| 3.1 - 5 years | 8.16% |
| 5+ years | 78.98% |