Graphic Designer

Job Description

Title: Graphic Designer

Company Name: Hotel Sarina

Vacancy: --

Age: At least 26 years

Job Location: Anywhere in Bangladesh

Salary: --

Experience:

• 2 to 4 years
• The applicants should have experience in the following business area(s): Hotel

• Bachelor/Honors

• Bachelor’s degree in Graphic Design, Visual Arts, or a related field.

• 2 to 4 years
• The applicants should have experience in the following business area(s): Hotel

• Age At least 26 years

• Experience: 2-4 years of graphic design experience, preferably in the hospitality or luxury sector.

Skills:

• Proficiency in design software (Adobe Creative Suite: Photoshop, Illustrator, InDesign).

• Strong understanding of typography, color theory, and layout design.

• Excellent communication skills and the ability to articulate design concepts.

The role of a Graphic Designer at Hotel Sarina, Dhaka involves creating visual content that reflects the brand's identity, enhances marketing efforts, and supports various departments within the hotel. Here are the typical responsibilities and duties:

Responsibilities:

• Branding and Identity Design

• Ensure that all visual materials align with the hotel's brand guidelines (logos, colors, typography).

• Develop and maintain a consistent visual identity across all platforms.

• Marketing and Promotional Materials

• Design flyers, brochures, banners, posters, and other marketing collateral for hotel events, special promotions, and seasonal offers.

• Create digital assets for online advertising, including social media graphics, email campaigns, and website content.

• Event and Conference Support

• Design event-specific materials such as invitations, menus, signage, and presentations for conferences, weddings, or other special functions hosted at the hotel.

• Ensure timely delivery of all materials needed for events.

• Digital Design

• Create visuals for the hotel’s website and ensure it is visually appealing and up-to-date.

• Design graphics for social media platforms (Instagram, Facebook, LinkedIn) to promote hotel services, events, and promotions.

• Collaborate with the digital marketing team to create banner ads, GIFs, and other online content.

• Internal Communication Materials

• Develop designs for internal communications, including newsletters, staff announcements, or training materials.

• Collaborate with HR and management teams to ensure internal branding is aligned with the hotel's overall identity.

• Collaborating with Other Departments

• Work closely with the sales and marketing teams to support campaigns.

• Coordinate with event managers, food and beverage teams, and other departments to create materials that meet their specific needs.

• Photography and Visual Content

• Oversee or conduct photography for key events, hotel facilities, and promotional campaigns.

• Edit and retouch photos for use in marketing materials.

• Vendor Liaison

• Work with printing companies, photographers, and other external vendors to ensure high-quality production of materials.

• Ensure timely and cost-effective delivery of printed materials and other visual assets.

• Trend Awareness and Innovation

• Stay updated on design trends and best practices in the hospitality industry.

• Innovate with new design ideas to keep the hotel’s visuals fresh and engaging.

• Reporting and Documentation

• Maintain an organized archive of all creative assets for future reference and reuse.

• Track design project timelines and budgets when necessary.

• Software and Tools Proficiency

• Mastery of graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Knowledge of video editing software is a plus (Adobe Premiere, After Effects).

REPORTING: Reports directly to Director of Marketing