Job Description
Title: Executive/Senior Executive-Web & Social Media
Company Name: Hasan Rubber Industries (Pvt.) Ltd.
Vacancy: 1
Location: Dhaka
Salary: Negotiable
Experience:
∎ 6 to 7 years
∎ The applicants should have experience in the following business area(s):Manufacturing (Light Engineering and Heavy Industry), Group of Companies
Published: 14 Oct 2024
Education:
∎ Bachelor/Honors, Masters
Requirements:
Additional Requirements:
∎ Have 6-7 year experience in Social Media Advertising/Social Media Analytics/Social Media Content Creation/Social Media Marketing/Social Media Optimization.
∎ Proficiency in graphic design and video editing tools such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects, Audition, InDesign, 3D Max/ Cinema 4D, Auto CAD 2D/3D, Animate, Light Room Classic, Frame Maker) or equivalent.
∎ Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMRUSH, etc.
∎ Strong understanding of HTML, CSS, and JavaScript as they relate to SEO best practices.
∎ Experience with WordPress and related plugins and editors, including Yoast SEO, Contact Form 7, Caching plugins, Elementor, SiteOrigin, Live Editor, etc.
∎ Experience with running and optimizing Google Ads and Yelp Ads campaigns. ·
∎ Have good analytical knowledge in -Article Writing/Business Writing/Competitive Analysis/Content Management System.
∎ Have 6-7 year experience in Social Media Advertising/Social Media Analytics/Social Media Content Creation/Social Media Marketing/Social Media Optimization.
∎ Proficiency in graphic design and video editing tools such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects, Audition, InDesign, 3D Max/ Cinema 4D, Auto CAD 2D/3D, Animate, Light Room Classic, Frame Maker) or equivalent.
∎ Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMRUSH, etc.
∎ Strong understanding of HTML, CSS, and JavaScript as they relate to SEO best practices.
∎ Experience with WordPress and related plugins and editors, including Yoast SEO, Contact Form 7, Caching plugins, Elementor, SiteOrigin, Live Editor, etc.
∎ Experience with running and optimizing Google Ads and Yelp Ads campaigns. ·
∎ Have good analytical knowledge in -Article Writing/Business Writing/Competitive Analysis/Content Management System.
Responsibilities & Context:
∎ Develop and implement a comprehensive digital marketing strategy aligned with the company's goals, targeting various digital channels such as social media, email marketing, content marketing, SEO, SEM, and more.
∎ Analyze digital marketing analytics reports and share insights with the team to develop optimization plans.
∎ Managing social media accounts - Facebook, Instagram, LinkedIn, Youtube, etc and creating content (Bangla & English) prioritizing organic reach.
∎ Strong understanding of social media platforms, algorithms and best practices.
∎ Digital Advertising/ Digital Marketing Analytics /Digital Marketing Strategy /Display Advertising.
∎ Create high-quality, engaging content for blogs, websites, social media and YouTube.
∎ Set up conversion, pixel, and event tracking on the website and across various digital platforms.
∎ Develop good written content in both English and Bangla that captivates the target audience, convey key messages effectively and contribute to the organization's content strategy.
∎ Collaborate closely with cross-functional teams, including brand marketing, sales and product development to ensure a cohesive and unified brand presence across all digital touchpoints.
∎ Manage and optimize Google Ads and Yelp Ads campaigns to drive targeted traffic and conversions.
∎ Monitor budget allocation, ad performance, and ROI.
∎ Perform regular site audits and track key SEO metrics, identifying opportunities for optimization.
∎ Conduct comprehensive keyword research, competitor analysis, and content strategy development.
∎ Stay informed about industry trends, algorithm updates, and emerging SEO techniques to drive continuous improvement.
∎ Respond to customer inquiries and comments on social media platforms promptly and professionally.
∎ Develop & implement Email Strategy/ Facebook Marketing/Google Ads /Instagram Marketing/ LinkedIn Marketing.
∎ Develop and implement a comprehensive digital marketing strategy aligned with the company's goals, targeting various digital channels such as social media, email marketing, content marketing, SEO, SEM, and more.
∎ Analyze digital marketing analytics reports and share insights with the team to develop optimization plans.
∎ Managing social media accounts - Facebook, Instagram, LinkedIn, Youtube, etc and creating content (Bangla & English) prioritizing organic reach.
∎ Strong understanding of social media platforms, algorithms and best practices.
∎ Digital Advertising/ Digital Marketing Analytics /Digital Marketing Strategy /Display Advertising.
∎ Create high-quality, engaging content for blogs, websites, social media and YouTube.
∎ Set up conversion, pixel, and event tracking on the website and across various digital platforms.
∎ Develop good written content in both English and Bangla that captivates the target audience, convey key messages effectively and contribute to the organization's content strategy.
∎ Collaborate closely with cross-functional teams, including brand marketing, sales and product development to ensure a cohesive and unified brand presence across all digital touchpoints.
∎ Manage and optimize Google Ads and Yelp Ads campaigns to drive targeted traffic and conversions.
∎ Monitor budget allocation, ad performance, and ROI.
∎ Perform regular site audits and track key SEO metrics, identifying opportunities for optimization.
∎ Conduct comprehensive keyword research, competitor analysis, and content strategy development.
∎ Stay informed about industry trends, algorithm updates, and emerging SEO techniques to drive continuous improvement.
∎ Respond to customer inquiries and comments on social media platforms promptly and professionally.
∎ Develop & implement Email Strategy/ Facebook Marketing/Google Ads /Instagram Marketing/ LinkedIn Marketing.
Skills & Expertise:
Compensation & Other Benefits:
∎ Mobile bill
∎ Lunch Facilities: Partially Subsidize
∎ Festival Bonus: 2
Workplace:
∎ Work at office
Employment Status: Full Time
Job Location: Dhaka
Company Information:
∎ Hasan Rubber Industries (Pvt.) Ltd.
∎ Rupayan Trade Centre Suit: 7/6, Level: 7 Banglamotor, Dhaka-1000
∎ Tyre and Tube Manufacturing Organization
Address::
∎ Rupayan Trade Centre Suit: 7/6, Level: 7 Banglamotor, Dhaka-1000
∎ Tyre and Tube Manufacturing Organization
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Application Deadline: 25 Oct 2024
Category: IT/Telecommunication