Title: Executive / Sr. Executive - Brand Communication
Company Name: ABS Cables Ltd
Vacancy: 2
Age: Na
Job Location: Dhaka (PanthaPath)
Salary: --
Experience:
Bachelor’s or Master’s degree in Marketing or a related field (BBA/MBA in Marketing preferred).
Experience: Minimum 2 years of experience in Brand Communication or a related role.
Strong written and verbal communication skills (Bangla & English).
Proven skills in creative content writing.
Ability to work independently, meet deadlines, and manage challenges effectively.
Analytical mindset with creative problem-solving ability.
Preferred technical skills: Google Ads, Analytics, SEO, Social Media Marketing, Content Marketing, MS Office.
Department: Branding
Company Overview
ABS Cables Limited is a premier Optical Fiber Cable manufacturer in Bangladesh and a proud concern of the ABS Group. Alongside our core business, we also operate K Zaman, a growing fashion brand committed to redefining premium menswear in Bangladesh.
Position Overview
We are looking for driven and enthusiastic professionals to join our Branding team as Executive / Sr. Executive – Brand Communication, contributing across both ABS Cables Limited and our fashion concern K Zaman.
This role is ideal for individuals seeking to build a dynamic career in brand communication, with opportunities to shape brand identity, drive creative campaigns, and strengthen our presence in the market.
Experience in Content Development, Communication, Advertising, Vendor Management, or Public Relations will be considered an advantage.
Key Responsibilities
Develop and implement innovative brand and digital communication strategies.
Create, edit, and optimize engaging content for digital platforms.
Manage brand presence across social media and company website.
Plan, execute, and track performance of digital marketing campaigns.
Monitor industry and social media trends to refine strategies.
Build strong vendor and stakeholder relationships to support brand initiatives.
Salary:
Competitive, as per company policy.
Benefits
Competitive salary package.
Annual festival bonuses (2 per year).
Opportunity to grow within a dynamic and creative branding environment.
| University | Percentage (%) |
|---|---|
| North South University | 8.74% |
| National University | 7.62% |
| University of Dhaka | 5.61% |
| East West University | 3.59% |
| Jahangirnagar University | 3.14% |
| Jagannath University | 3.14% |
| University of Liberal Arts Bangladesh | 2.69% |
| Bangladesh University of Professionals | 2.69% |
| BRAC University | 2.24% |
| Southeast University | 2.02% |
| Age Range | Percentage (%) |
|---|---|
| 20-30 | 65.02% |
| 31-35 | 24.22% |
| 36-40 | 6.73% |
| 40+ | 3.14% |
| Salary Range | Percentage (%) |
|---|---|
| 0-20K | 5.83% |
| 20K-30K | 30.49% |
| 30K-40K | 26.91% |
| 40K-50K | 18.83% |
| 50K+ | 17.94% |
| Experience Range | Percentage (%) |
|---|---|
| 0 years (Freshers) | 12.33% |
| 0.1 - 1 years | 8.52% |
| 1.1 - 3 years | 25.56% |
| 3.1 - 5 years | 19.06% |
| 5+ years | 34.53% |