Job Description
Title: Executive - Pricing & Campaign (Foodi)
Company Name: US-Bangla Airlines
Vacancy: 4
Age: at most 27 years
Location: Dhaka
Minimum Salary: Negotiable
Experience:
∎ At least 1 year
Published: 27 Jan 2025
Education:
∎ Master of Science (MSc), Bachelor of Business Administration (BBA) in Accounting & Information System
∎ BBA in Accounting & Information System or Master’s in Data Science from any UGC-permitted university. (Preferred from DU, JU, BUP, NSU, BRAC, IUB, UIU)
∎ University of Dhaka,Jahangirnagar University,North South University,United International University,BRAC University students will get preference
Requirements:
Additional Requirements:
∎ Age at most 27 years
∎ Candidates with a minimum of 1 year experience is preferable.
∎ Fresh graduates are encouraged to apply.
Responsibilities & Context:
∎ Market Analysis: Conduct in-depth market research to monitor competitors' pricing strategies, customer demand, and market trends.
∎ Price Modeling: Develop dynamic and flexible pricing strategies for different customer segments, regions, and product categories (e.g., delivery fees, service charges, promotional offers).
∎ Revenue Management: Work closely with finance and data analytics teams to set price points that maximize revenue and customer lifetime value.
∎ Promotional Pricing: Plan, test, and execute time-limited offers (discounts, bundles, flash sales, etc.) to stimulate sales and drive customer acquisition.
∎ Cost-Effectiveness: Ensure pricing is aligned with the company's cost structure, balancing profitability with customer value.
∎ Price Adjustments: Analyze pricing performance and make real-time adjustments based on competitor actions, demand fluctuations, or customer feedback.
∎ Campaign Planning: Develop strategic marketing campaigns aligned with business objectives (new user acquisition, customer retention, brand awareness, etc.).
∎ Cross-functional Collaboration: Work with marketing, business, and operations teams to ensure campaigns are aligned with broader business goals and can be effectively executed.
∎ Analytics: Leverage data analytics to drive pricing decisions, monitor campaign performance, and forecast future trends.
∎ Customer Segmentation: Implement segmentation strategies to personalize campaigns for different customer personas (e.g., frequent users, occasional users, first-time users).
∎ KPIs Tracking: Regularly monitor key performance indicators (KPIs) such as, average order value (AOV), and discount redemption rates.
∎ Stakeholder Reporting: Regularly report campaign performance, pricing strategies, and pricing adjustments to senior management, providing insights and recommendations for improvements.
∎ Internal Collaboration: Ensure all internal teams (Tech, Marketing, Business Development, Operations) are aligned on the pricing strategy and upcoming campaigns.
∎ Competitor Benchmarking: Continuously monitor competitor campaigns, pricing changes, and promotional strategies to inform strategic decision.
∎ Foodi Express Ltd, an online food delivery platform (a sister concern of US-Bangla Airlines) is looking for full-time Pricing & Campaign Executives for the food delivery business.
∎
∎ Job Overview:
∎ The Pricing & Campaign Department is a critical part of the company’s commercial strategy, responsible for determining competitive pricing models and crafting promotional campaigns that attract customers to drive business growth. This department ensures the company's pricing structures are optimized for profitability, market share, and customer satisfaction while also managing marketing campaigns to boost brand visibility and customer engagement.
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∎ Key Responsibilities:
∎ Pricing Strategy & Optimization:
∎ Campaign Development & Execution:
∎ Data-Driven Decision Making:
∎ Communication & Reporting:
∎ Innovation & Market Trends:
Skills & Expertise:
Compensation & Other Benefits:
∎ Insurance
∎ Lunch Facilities: Full Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
Workplace:
∎ Work at office
Employment Status: Full Time
Job Location: Dhaka
Company Information:
∎ US-Bangla Airlines
∎ 9th Floor, House: 01, Road: 01, Sector: 01, Uttara, Dhaka-1230
Address::
∎ 9th Floor, House: 01, Road: 01, Sector: 01, Uttara, Dhaka-1230
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Application Deadline: 21 Feb 2025
Category: Accounting/Finance
