Digital Media Specialist
Job Description
Title: Digital Media Specialist
Company Name: BBC Media Action
Vacancy: Not specific
Job Location: Dhaka
Employment Status: Contractual
Job Context:
∎ Reports to : Senior Project Manager
∎ Duration : Fixed-term till 31st March 2023
∎ Overall purpose:
∎ BBC Media Action is looking for a highly motivated, creative, and experienced Digital Media Specialist to draft customised digital strategies (web and social media) for two PRIMED partners: a national online portal and a regional newspaper. The person would also be required to support the development of the capacities and skills required for the proper implementation of said strategies. S/he must have a good understanding of digital platforms (with an emphasis on the web, YouTube and Facebook) and a proven ability in using data analytics to track, evaluate and improve performance in terms of reach, engagement and income generation. The person should also be accustomed to modern tools and technics to create innovative outputs and provide day-to-day training and mentoring to different teams across different platforms.
Job Responsibilities:
∎ Assess the performance of the webpage and main social media channels of the two PRIMED partners, in terms of reach, engagement and income generation, and identify both opportunities and areas for improvement.
∎ Assess the digital content production and operation of the webpage and main social media channels of the two PRIMED partners, and identify both opportunities and areas for improvement.
∎ Work with each media house and with the PRIMED team to formulate, validate and start the implementation of a digital strategy to increase reach, engagement and income generation.
∎ Prepare and deliver a capacity development plan to support the adequate implementation of each strategy.
∎ Ensure that safeguarding issues are factored into the design and delivery of training activities, working at all times within BBC Media Action safeguarding policies and processes.
∎ Any other tasks commensurate with the role as assigned by the line manager.
Additional Requirements:
∎ Essential:
∎ Experience in working as a digital expert/specialist with a recognized media house
∎ Experience in developing a digital strategy for the media industry/outlet
∎ Good knowledge of news-gathering processes, audience engagement metrics, and established online operation and production techniques
∎ Good understanding of digital marketing and sales tools and strategies
∎ Well-developed skills in using various data polarization, analysis tools and editing software
∎ Understanding of safeguarding principles and ability to work safely with children and/or vulnerable adults
∎ Desirable:
∎ Experience in designing and delivering face-to-face and online training programmes, preferably aimed at journalists or other media professionals
∎ Excellent organisational and time management skills, with the proven ability to prioritise, work independently and maintain attention to detail
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 10 Jul 2022
Company Information:
∎ 23 Jun 2022
∎ BBC Media Action
∎ Business : BBC Media Action is the BBC`s international development charity. We use media and communications to reduce poverty and promote human rights in developing countries. We partner with civil society, local media and others to produce creative programmes in multi-media formats which inform and engage audiences around key development issues, and strengthen the media sector through capacity building. Our work is built on insights from our research and engagement with communities, and is focused on three key themes: governance and human rights, health and resilience.
Category: Media/Advertisement/Event Mgt.
Source: bdjobs.com
Deadline Expired on 10th Jul 2022
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