Digital Marketing Manager (SEO Specialist)
Job Description
Title: Digital Marketing Manager (SEO Specialist)
Company Name: Prince Bazar Ltd.
Vacancy: 01
Job Location: Dhaka (Mirpur)
Employment Status: Full-time
Educational Requirements:
∎ Bachelor degree in any discipline. MBA in ICT or Marketing .
∎ Skills Required: Off-Page SEO, On-page SEO, SEO, and Digital Marketing, Social Media Marketing (SMM)
∎ Skills Required: SEO and Digital Marketer
Experience Requirements:
∎ At least 5 year(s)
Job Context:
∎ On-page SEO, Off-page SEO, Local SEO, YouTube SEO, Social Media Marketing, Content Marketing, Paid Marketing (Google, Bing, etc)
∎ We are looking for an outstanding SEO specialist who will be responsible for the web. The SEO analyst will be responsible to rank all product keywords on google`s 1st page in the next 3-6 months.
Job Responsibilities:
∎ Knowledge about "On page SEO" based on current ranking factor
∎ Good knowledge about "Off page SEO" based on current ranking factor
∎ Strong analytical Data processing skills and data-driven thinking and deep understanding of key factors, on-page and off-page, that influence organic search rankings
∎ Knowledge about Content marketing
∎ Implement SEO audit findings and complete related project plan
∎ Develop SEO roadmap, identify and implement strategies and tactics for increasing organic traffic
∎ Develop and manage digital/online marketing campaigns.
∎ Local SEO, YouTube SEO,
∎ Should have the ability to use premium SEO tools such as - SEMRush, Ahrefs, Yoast Premium Plugin, MOZ, Google Analytics, Google Search Console, Google Trends, Mixpanel Webmaster tools for track progress
∎ Write and optimize content for the website and social networking accounts
∎ Identify new trends in digital marketing
∎ Design, build and maintain our social media platform's contents
∎ Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
∎ Experience in setting up and optimizing Google Ads campaigns
∎ Experience in setting up and optimizing Bing campaigns
∎ Experience in setting up and Facebook and install Facebook pixel
∎ Experience in Twitter, Reddit marketing
∎ Research, test, manage link building campaigns for high quality inbound links from paid/free directories, top industry sites, blogs and more
∎ Work experience on back linking
∎ Email outreach, Guest post, Broken link building, Web 2.0 (With tier link building)
∎ Social media marketing
∎ Conduct keyword research using Google and other research tools
∎ Recommend SEO opportunities based on keyword research and internal tools
∎ Make recommendations for content changes to new and existing content, including site side and link-building analysis and recommendations
∎ Proactively monitor search engine changes and document search engine algorithmic changes
∎ Provide and create detailed analysis to trend campaign performance
∎ Create and update daily, weekly and monthly SEO reports which include traffic rankings, visitor hits, % changes between periods, and visitor goals
∎ Up-to-date with the latest trends and best practices in online marketing and measurement
∎ Manage Email and SMS campaigns.
∎ Recommend SEO opportunities based on keyword research and internal tools
Additional Requirements:
∎ Age 25 to 40 years
∎ Both males and females are allowed to apply
∎ The applicants should have experience in the following area(s):
∎ The applicants should have experience in the following business area
∎ Experience Requirements: At most 5 to 7 years
∎ Collaborate with the Development team keeping components compatible with SEO.
∎ Must have 'Can Do" attitude.
∎ Proven track record of successful SEO strategy and implementation
∎ Strong knowledge of search engine algorithms and ranking strategies
∎ Proficient with SEO reporting and analytical tools
∎ Proficient to expert with Word, Excel,
∎ Must be a quick learner when it comes to differences in cultures which can shape the foundation of a SEO project
∎ Great communication skills, written and verbal.
∎ Website development through word press
∎ Ability to juggle multiple short-term and long-term projects and be effective at task and timeline management
∎ Comfortable working with content management systems
∎ Ability to work individually and with cross-functional teams to drive results
∎ Excellent analytical skills to analyze large quantities of data
∎ A self-starter with an ability to work in a fast-paced, dynamic environment
∎ Proven project management skills
∎ Again, the candidate must have excellent communication skills in English
∎ Keep a detailed insight on the progress of the team
∎ Identify any oversights regarding SEO practices and rectifying them with finesse and professionalism
∎ Provide continuous guidance regarding recent developments in SEO best practices
∎ Keep track of the workload and to distribute the work based on skill level
Salary:
∎ Negotiable
∎ As per company policy
Compensation & Other Benefits:
∎ Festival Bonus
Application Deadline: 16 Feb 2021
Company Information:
∎ 7 Feb 2021
∎ Prince Bazar Ltd.
∎ Address : Paradise Plaza, Com. Plot no. 6 & 11, Block-C, Mirpur-1, Dhaka-1216.
Category: Media/Advertisement/Event Mgt.
Deadline Expired on 16th Feb 2021
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