Title: Digital Marketing Manager (Real Estate)
Company Name: A Reputed Company
Vacancy: 2
Age: At least 28 years
Job Location: Dhaka
Salary: Negotiable
Experience:
Skilled in:
Job Summary
We are looking for a highly skilled Digital Marketing Manager who can build a strong online presence for our real estate brand, generate qualified leads, manage digital campaigns, and support project launches. The ideal candidate must have experience in real estate or high-ticket product marketing.
Key Responsibilities
Lead Generation & Campaign Management
Create and execute lead-generation campaigns on Facebook, Google, YouTube, Linkedin and Instagram.
Generate qualified leads for apartments, plots, and commercial spaces.
Optimize cost-per-lead and maximize conversion rates.
Manage retargeting campaigns and drip marketing funnels.
Social Media & Content Strategy
Manage all social media pages and increase brand engagement.
Plan monthly social media calendars.
Create content ideas (video, graphics, reels, carousel posts).
Coordinate with designers, videographers & agencies.
Website & Landing Pages
Manage company website updates and analytics.
Create conversion-focused landing pages for project launches.
Improve SEO ranking for real estate keywords.
Analytics & Reporting
Track performance through GA4, Meta Ads Manager, Google Ads, and CRM dashboards.
Prepare weekly/monthly performance reports.
Analyze campaign data and optimize continuously.
Marketing Collateral & Branding
Support creation of project brochures, 3D visuals, ads, billboards, and promotional videos.
Ensure strong brand presence across online & offline channels.
Strong Coordination with Sales Team
Work closely with the Sales Manager to align lead quality & funnel.
Monitor follow-up process and reduce lead leakage.
Provide daily/weekly lead reports and feedback loops.
Opportunity to lead the digital team as the company grows