Title: Deputy Manager / Assistant Manager – Brand
Company Name: A Leading Group of Company
Job Location: Dhaka (Gulshan)
Employment Status: Full-time
∎ BBA & MBA with major in Marketing from any well reputed university.
∎ 7 to 10 year(s)
∎ Analyze brand positioning and consumer insights
∎ Shape and communicate company vision and mission
∎ Translate brand elements into plans and go-to-market strategies
∎ Manage a team of marketing people working on brand initiatives
∎ Lead creative development to motivate the target audience to "take action"
∎ Establish performance specifications, cost and price parameters, market applications and sales estimates
∎ Measure and report performance of all marketing campaigns, and assess ROI and KPIs
∎ Monitor market trends, research consumer markets and competitors' activities
∎ Overseeing the production of advertisements, promotional materials and mail campaigns.
∎ Monitor product distribution and consumer reactions
∎ Devise innovative growth strategies
∎ Align the company around the brand's direction, choices and tactics
∎ Researching and analyzing consumer behavior, market trends and competitor activity.
∎ Establishing budgets, performance specifications and sales estimates.
∎ Developing and implementing strategies that resonate with the target market.
∎ Planning and executing marketing initiatives including campaigns, events, sponsorships and corporate social responsibility programs.
∎ Building brand awareness and increasing brand value and profitability.
∎ Increasing product sales and market share.
∎ Collaborating with different teams such as marketing, creative, legal, etc.
∎ Ensuring that messaging and marketing activities are aligned with brand and company values.
∎ Age 28 to 35 years
Compensation & Other Benefits:
∎ Mobile bill, Tour allowance, Weekly 2 holidays
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 16 Dec 2022
∎ 16 Nov 2022
∎ A Leading Group of Company