Job Description

Title: Chief Revenue Officer- CRO

Company Name: CodersTrust Bangladesh Ltd.

Vacancy: --

Location: Dhaka (Banani)

Salary: Negotiable

Experience:
∎ 20 to 25 years
∎ The applicants should have experience in the following business area(s):Training Institutes, IT Enabled Service, Educational Technology (Edtech) Startup

Published: 19 Dec 2024

Requirements:

Responsibilities & Context:
∎ Strategic Revenue Leadership:
∎ Sales and Market Strategies:
∎ International Collaboration (USA Focus)
∎ Global Sales & Revenue Optimization:
∎ Marketing & Demand Generation:
∎ Customer Success & Retention:
∎ Strategic Partnerships & Ecosystem Development:
∎ Data-Driven Decision Making:
∎ Leadership & Organizational Impact:
∎ Chairman
∎ CEOQualifications:
∎ Master’s degree in Business Administration, Marketing, or a related field
∎ 25+ years of progressive experience in sales, marketing, or revenue leadership roles, with 15+ years in the EdTech or technology sector.
∎ Proven success in scaling revenue streams and achieving growth in global markets.
∎ Must have a clear understanding of basic financial statements including P&L, Cash Flow, and Balance Sheet.
∎ Must have experience of owning and managing P&L and cash flow of any business unit independently.
∎ Experience managing multicultural and cross-functional teams.
∎ Familiarity with advanced CRM tools, digital marketing platforms, and analytics.
∎ Achievement of quarterly and annual revenue targets.
∎ Market penetration in new geographies and segments.
∎ ROI on marketing and sales initiatives.
∎ Your Role and Responsibilities
∎ Under a cohesive strategy, the CRO will unify all revenue-generating departments, including global sales, marketing, partnerships, and customer success. This role will focus on unlocking new revenue streams, optimizing operations, and ensuring financial performance in a competitive EdTech landscape.
∎ Responsibilities
∎ Strategic Revenue Leadership:
∎ Revenue Growth Strategy: Develop and implement a unified revenue growth strategy aligned with CodersTrust’s business goals and mission.
∎ Market Penetration: Identify high-potential markets and design entry strategies that maximize revenue growth and learner impact.
∎ Innovation in Revenue Streams: Explore and monetize innovative offerings, such as subscription models, corporate training packages, and licensing agreements.
∎ Comprehensive Strategy: Implement a revenue-generating strategy for B2G, B2C, and overseas markets.
∎ Leadership Collaboration: Collaborate with the leadership team to set revenue objectives, budgets, and KPIs.
∎ Department Integration: Ensure seamless integration and synchronization of revenue-related departments, such as sales, marketing, and business development.
∎ Fundraising: The individual will secure money for the company from several sources, including venture capital, social impact investors, banks, and NBFIs.
∎ Sales and Market Strategies:
∎ B2G Strategies: Lead and oversee B2G sales strategies to secure government contracts and collaborations.
∎ Government Relationships: Establish relationships with government stakeholders and understand procurement processes and compliance requirements.
∎ Tenders and Opportunities: Identify and respond to government tenders, RFPs, and strategic opportunities.
∎ Consumer Channels: Optimize direct-to-consumer sales channels for better customer acquisition and retention.
∎ Marketing Collaboration: Collaborate with the marketing team to create and implement initiatives that increase customer demand and brand loyalty.
∎ International Collaboration (USA Focus)
∎ US Partnerships: Manage strategic partnerships with organizations, distributors, and stakeholders in the USA.
∎ Market Entry: Determine market entrance methods, regulatory needs, and cultural factors for the US market.
∎ Global Sales & Revenue Optimization:
∎ Sales Leadership: Led global sales teams to achieve ambitious revenue targets through effective pipeline management and robust forecasting.
∎ Enterprise Sales Strategy: Drive enterprise and institutional sales by targeting corporate clients, governments, and academic institutions.
∎ Deal Structuring: Oversee high-stakes negotiations to secure large-scale contracts and strategic partnerships.
∎ Revenue Accountability: Monitor and manage KPIs such as customer acquisition cost (CAC), sales velocity, and revenue per learner.
∎ Marketing & Demand Generation:
∎ Global Branding: Position CodersTrust as a premier EdTech brand, driving awareness and trust among learners, institutions, and partners.
∎ Performance Marketing: Develop and execute ROI-focused marketing campaigns to generate high-quality leads and convert them effectively.
∎ Product Positioning: Craft compelling value propositions and messaging that resonate with target audiences across regions.
∎ Customer Success & Retention:
∎ Retention Metrics: Design programs to boost customer lifetime value (CLV) and reduce churn through personalized engagement strategies.
∎ Feedback Utilization: Use data and feedback to improve services, ensuring high satisfaction rates and long-term loyalty.
∎ Strategic Partnerships & Ecosystem Development:
∎ Corporate Collaborations: Forge partnerships with corporations to offer upskilling and reskilling programs for their workforce.
∎ Institutional Alliances: Establish alliances with governments, NGOs, and educational institutions to drive large-scale adoption of CodersTrust solutions.
∎ Revenue from Partnerships: Monetize relationships through licensing agreements, co-branded offerings, and customized solutions.
∎ Data-Driven Decision Making:
∎ Revenue Analytics: Implement advanced analytics to track revenue performance, identify trends, and inform decision-making.
∎ Predictive Insights: Leverage predictive models to anticipate market shifts and adapt strategies proactively.
∎ Leadership & Organizational Impact:
∎ Team Development: Build, mentor, and retain a high-performing team across sales, marketing, and customer success functions.
∎ Cross-Functional Alignment: Work closely with product, operations, and finance teams to align on organizational priorities and initiatives.
∎ Financial Planning & Budget Management:
∎ Budget Ownership: Manage and optimize budgets for marketing, sales, and customer success, ensuring cost-effective use of resources.
∎ Financial Forecasting: Deliver accurate revenue forecasts to support strategic planning and decision-making.
∎ Profitability Analysis: Identify opportunities to improve profit margins without compromising learner outcomes or organizational values.
∎ Reporting To:
∎ Chairman
∎ CEO
∎ Qualifications:
∎ Master’s degree in Business Administration, Marketing, or a related field
∎ 25+ years of progressive experience in sales, marketing, or revenue leadership roles, with 15+ years in the EdTech or technology sector.
∎ Proven success in scaling revenue streams and achieving growth in global markets.
∎ Must have a clear understanding of basic financial statements including P&L, Cash Flow, and Balance Sheet.
∎ Must have experience of owning and managing P&L and cash flow of any business unit independently.
∎ Preferred Qualifications:
∎ Experience managing multicultural and cross-functional teams.
∎ Familiarity with advanced CRM tools, digital marketing platforms, and analytics.
∎ Performance Metrics (KPIs):
∎ Achievement of quarterly and annual revenue targets.
∎ Market penetration in new geographies and segments.
∎ ROI on marketing and sales initiatives.

Workplace:
∎ Work at office

Employment Status: Full Time

Job Location: Dhaka (Banani)

Company Information:
∎ CodersTrust Bangladesh Ltd.
∎ House 82, Road 19/A, Block - E, Banani, Dhaka-1213
∎ https://coderstrust.global
∎ CodersTrust is a global EdTech-based workforce development and skill-oriented education provider currently serving over 1.5 million learners and professionals and 2300+ academic institutions in 15+ countries covering K-12 STEM, coding and robotics to professional skills and advanced technology skills for the digital era.

CodersTrust mission is to transform underprivileged, disadvantaged, and marginalized communities, especially youth and women, into skilled professionals and connect them with work opportunities to enable financial independence and economic growth at a global scale. CodersTrust has developed a sustainable and scalable market-based model for providing skill-focused training to millions of youths worldwide, resulting in employment, upward social mobility, and durable social impact.

Address::
∎ House 82, Road 19/A, Block - E, Banani, Dhaka-1213
∎ https://coderstrust.global
∎ CodersTrust is a global EdTech-based workforce development and skill-oriented education provider currently serving over 1.5 million learners and professionals and 2300+ academic institutions in 15+ countries covering K-12 STEM, coding and robotics to professional skills and advanced technology skills for the digital era. CodersTrust mission is to transform underprivileged, disadvantaged, and marginalized communities, especially youth and women, into skilled professionals and connect them with work opportunities to enable financial independence and economic growth at a global scale. CodersTrust has developed a sustainable and scalable market-based model for providing skill-focused training to millions of youths worldwide, resulting in employment, upward social mobility, and durable social impact.

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 18 Jan 2025

Category: Marketing/Sales