Brand Manager

Job Description

Title: Brand Manager

Company Name: Smile Mobile LTD

Vacancy: 03

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Master of Business Administration (MBA) in Marketing
∎ Degree in Media & Communication will be an added advantages

Experience Requirements:
∎ At least 5 year(s)

Job Responsibilities:
∎ Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term
∎ Planning and execution of all communications and media actions on all channels, including online and social media
∎ Assisting with product development, pricing and new product launches as well as developing new business opportunities
∎ Lead creative development to motivate the target audience to "take action" and maintain product branding
∎ Managing the budget for advertising and promotional items
∎ Measure and report performance of all marketing campaigns, and assess ROI and KPIs
∎ Monitor market trends, research consumer markets and competitors' activities
∎ Manage a team of marketing people working on brand initiatives.
∎ Overall responsibility for brand management and to enhance brand awareness, image and equity.
∎ Planning publicity strategies and campaigns.
∎ Dealing with inquiries from the public, the press, and related organizations.
∎ Organizing promotional events such as press conferences, open days, exhibitions, tours and visits.
∎ Providing clients with information about new promotional opportunities and current PR campaigns progress.
∎ Analyzing media coverage, handling social media (Facebook, twitter, LinkedIn etc.) and develop content for this.
∎ Designing, writing and/or producing presentations, press releases, articles, leaflets, 'in-house' journals, reports, publicity brochures, information for web sites and promotional videos.

Additional Requirements:
∎ Age at least 35 years
∎ Only males are allowed to apply
∎ The applicants should have experience in the following area(s): Activation Management, Brand Communication, Brand Promotion, Media Planning/ Media Buying
∎ The applicants should have experience in the following business area(s): Advertising Ageny, Automobile, Electronic Equipment/Home Appliances, Group of Companies
∎ Outstanding organizational and decision making skills
∎ Problem solving aptitude.
∎ Ability to work under pressure.
∎ Ability to work extra hour.

Salary:
∎ Competitive salary package will be offered for the deserving candidate.

Compensation & Other Benefits:
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ Friendly working environment
∎ Smooth career path for well performer.
∎ Other facilities as per company policy.

Application Deadline: 7 Oct 2020

Company Information:
∎ 27 Sep 2020
∎ Smile Mobile LTD
∎ Address : 46/1 Sobhan Mension Purana, Dhaka 1000
∎ Web : www.smilemobile-bd.com
∎ Business : Mobile Devices Importer, Brand Name

Category: Marketing/Sales

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