Brand Manager

Job Description

Title: Brand Manager

Company Name: KK Foundation Trust, Enterprises Division

Vacancy: 01

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ MBA or Master’s in any subject from any reputed University.

Experience Requirements:
∎ 8 to 10 year(s)
∎ The applicants should have experience in the following area(s): Brand Manager

Job Context:
∎ KK Foundation Trust, Enterprise Division is a social initiative to empower educated unemployed youths, women and marginalized farmers and grooming up the abandoned street children to participate for income generating activities to bring better life, sustainable livelihoods, economic development, and building of human capacity, self-employed to turn them into sustainable entrepreneurships. KKF Enterprises also playing a vital role to establish a value chain linkage between the rural marginalized underprivileged producers & farmers and with the prospective urban markets to distribute the pure, unadulterated quality food products to the urban lives for ensuring best quality products directly sourced from the poor farmers. Also to ensure that the farmers can get reasonable price of their products by selling them in the prospective markets through KKF Enterprises’ own sales & distribution channels. KKF also taking initiative to alleviate the post-harvest loss of agro products, poultry and fisheries sectors to contribute in the country’s agro based economy.
∎ We are now looking for the self-motivated, hardworking and target oriented potential candidates for the above position who have multi-tasking ability to handle the KKF Enterprises social business operation.

Job Responsibilities:
∎ To develop brand guideline, logo & its guideline etc. for the Enterprise businesses and also the brands’ distinguished positioning platforms to create the self-identity of the Enterprise.
∎ To formulate the yearly brand plan, budget and activity calendar for the Enterprises business.
∎ To be well acquainted with and connected with different media vehicles for successful execution ATL, BTL and TTL activities.
∎ To be well conversant with E-commerce and shall have excellent performance ability to lead the marketing activity of Enterprises own digital platforms and 3rd party e-commerce sites.
∎ To be innovative to generate idea of new products development as per market demand on realistic manner & also to develop packaging design & artwork as per guideline.
∎ To work closely with sales team to assist them for generation of idea to boost up of sales and to unveil avenues of new potential markets.
∎ To organize consumer promotion, trade promotion & market services activities etc. with collaboration of sales and other related departments.
∎ Lead the brand team and keep liaison with all concerned departments.
∎ Guide the creative and advertising agencies as part of day to day jobs.
∎ To be able to write brief for the agency so that the agency can be clear to understand the expectation and objective of the jobs and can deliver accordingly.
∎ To monitor the P&L accounts of the business and provide report to the management on regularly.
∎ Arrange Focus Group Discussion (FGD) and to track the Key competitors’ movement.
∎ To assist product development team to introduce new products as per market requirement.
∎ Handle the regulatory affairs like BSTI, Trade Mark etc.
∎ To assist factory team to tasting of production from various nutritional testing bodies like Science Lab, Food & Nutrition.
∎ Any other assignment given by the management time to time.

Additional Requirements:
∎ Age 30 to 40 years
∎ Only males are allowed to apply
∎ 8 – 10 years of experience in any renowned National or Multinational company.
∎ Experience in FMCG industry will be added advantage.
∎ Should be well conversant in digital media.
∎ Age limit may be relaxed for the outstanding candidates.
∎ Should be conversant in using computer e.g. MS Office, email etc.
∎ Fluent in communication both in English & Bengali.

Salary: Negotiable

Compensation & Other Benefits:
∎ As per company policy.

Application Deadline: February 20, 2020

Company Information:
∎ KK Foundation Trust, Enterprises Division
∎ Address : MF Tower, Plot: GA-95/C Middle Badda, Pragati Sharani, Gulshan -1, Link Road, Dhaka 1212
∎ Web : www.index-companies.com
∎ Business : Architectural Consultancy, Agro-Industries, Ceramics Industries, Real Estate and Construction, Retail and Distribution, Power and Energy, Investment and Hospitality, Financial Services, Media, Pharmaceuticals, Foundation.

Category: Media/Advertisement/Event Mgt.

Read Before Apply: Please send your updated resume with recent passport size photograph and photocopy of all academic certificates to the following address.Need not to apply if requirements are not complied

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