Brand Executive (Digital Media Buying Planning)

Job Description

Title: Brand Executive (Digital Media Buying Planning)

Company Name: Walton Hi-Tech Industries Ltd.

Vacancy: 1

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Skills Required: Advertising , Branding, Brand Activation, Brand Communication, Brand Planning/ Development, Digital Marketing

Experience Requirements:
∎ 2 to 3 year(s)

Job Responsibilities:
∎ Plan and execute ATL, BTL & Digital activities such as event execution, promotional activities, print advertisements, graphics follow-up, POSM marketing etc.
∎ Execute and monitor new product launch events, advertising, advertorial, editorial approval and joint promotion with media partners and third parties.
∎ Co-work with respective trade channels for promotional mechanism, special offers, instore display and POS materials.
∎ Conceptualize and initiate digital and social media campaigns through working with various digital agencies.
∎ Responsible for planning and delivering innovative content across all social media platforms.
∎ Responsible for content creation including visual direction, references and copy writing for digital ads and related marketing collaterals.
∎ Measure and report performance of all digital marketing campaigns.
∎ Planning, budgeting and executing effective online campaigns and promotions.
∎ Monitor competitor's activities through ATL-BTL (outdoor) & digital advertisements and market visit, data analysis, as well as current market performance and trends.
∎ Work on story ideation and implementation of any CG video/ TVC/ OVC/ RDC or any other video content making
∎ Assist in the formulation of strategies to build a lasting digital connection with consumers
∎ Be actively involved in SEO efforts (keyword, image optimization etc.)
∎ Prepare online newsletters and promotional emails and organize their distribution through various channels
∎ Any other assign job given by Brand Manager and In charge of Brand.

Additional Requirements:
∎ Age 25 to 28 years
∎ Only males are allowed to apply

Salary: Negotiable

Compensation & Other Benefits:
∎ Mobile bill, Profit share, Provident fund
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ Monthly Incentives based on performance

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 14 May 2022

Company Information:
∎ 28 Apr 2022
∎ Walton Hi-Tech Industries Ltd.
∎ Address : Dhaka Corporate Office: Plot-1088, Road # 80ft-2, Block-I, Bashundhara R/A, P.O- Khilkhet, P.S-Vatara, Dhaka-1229.
∎ Web : www.waltonbd.com

Category: Media/Advertisement/Event Mgt.

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Source: bdjobs.com

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