Assistant Manager, Marketing-( Hospital & Diagnostic)

Job Description

Title: Assistant Manager, Marketing-( Hospital & Diagnostic)

Company Name: Aalok Healthcare & Hospital

Vacancy: --

Age: Na

Job Location: Dhaka (Mirpur)

Salary: Negotiable

Experience:

• At least 5 years
• The applicants should have experience in the following business area(s): Hospital, Physiotherapy center, Diagnostic Centre, Chamber

• Bachelor of Business Administration (BBA) in Marketing
• Bachelor of Science (BSc)

• At least 5 years
• The applicants should have experience in the following business area(s): Hospital, Physiotherapy center, Diagnostic Centre, Chamber

• Only Male

Have to visit, Dhaka and Outside Dhaka (If required).

We are seeking a strategic, result-oriented, and dynamic leader to join our expanding marketing division. As an Assistant Manager, you will be responsible for driving the growth of our high-quality Hospital & Diagnostic services. You will bridge the gap between field execution and management strategy, ensuring our brand remains the preferred choice in the private healthcare sector.

• Identify and penetrate new geographical territories and untapped market segments to increase the patient footprint.

• Lead the promotion of specialized clinical services and diagnostic packages to corporate clients and the general public.

• To promote hospital & diagnostic services to potential clients.

• Build and sustain high-level professional relationships with Senior Consultants, Consultant, General Practitioners (GPs), Chemist and administrators of partner clinics/hospitals.

• Overlook the referral network involving chemists, diagnostic centers, and local healthcare influencers to ensure a steady stream of referrals.

• Develop and implement data-driven marketing strategies to consistently increase patient flow and diagnostic volume.

• Communicate with customers by providing information and collecting customer feedback to help improve services.

• Coordinate and implement field marketing in the target area in a timely manner.

• To build up a strong marketing team by implementing new and modern marketing strategies.

• Arrange to find a new consultant when needed.

• Develop & implement different types of strategies to increase patient flow.

• Contributing ideas to marketing campaigns when needed. Oversee the implementation of field marketing activities, ensuring timely execution and alignment with the annual marketing calendar.

• Manage and mentor a team of Marketing Executives, ensuring they meet their KPIs and maintain high professional standards.

• Regular follow-up with existing/ potential customers.

• Proactively identify and initiate discussions with potential new consultants to join the facility based on market demand.

• Market survey related to health services as when advised by management.

• Prepare and present regular progress reports to senior management regarding market share, team performance, and strategic goals.

• Any other task assigned by management.

• T/A,Provident fund,Medical allowance,Performance bonus,Mobile bill
• Salary Review: Yearly
• Festival Bonus: 2

As per Hospital practice.