Assistant Manager (Digital Marketing)
Job Description
Title: Assistant Manager (Digital Marketing)
Company Name: Karnaphuli Group
Vacancy: 01
Age: 25 to 40 years
Job Location: Dhaka
Salary: Tk. 65000 (Monthly)
Experience:
- 5 to 7 years
Published: 2025-07-09
Application Deadline: 2025-08-05
Education:
- Bachelor of Business Administration (BBA)
- Master of Business Administration (MBA)
- Bachelor in Engineering (BEngg) in Computer Science & Engineering
Requirements:
- 5 to 7 years
Skills Required:
Additional Requirements:
- Age 25 to 40 years
Responsibilities & Context:
Digital Strategy Development
Collaborate with the marketing team to develop and implement comprehensive digital strategies aligned with business goals.
Stay updated with industry trends and emerging technologies to recommend innovative digital initiatives.
Evaluate customer research, market conditions, and competitor data to support strategic planning.
Plan and develop integrated marketing campaigns with a clear focus on ROI and brand building.
Campaign Management
Plan, execute, and manage digital campaigns across platforms: social media, email, PPC, and display ads.
Track campaign performance, analyze metrics, and make data-driven improvements.
Prepare and present detailed campaign performance reports and insights.
Content Creation & Distribution
Collaborate with the content team to create engaging digital content tailored for each platform.
Oversee content distribution across channels, including email, website, and social media.
Ensure content consistency and alignment with brand identity and tone.
Social Media Management
Develop and execute social media strategies to boost engagement, brand awareness, and community interaction.
Respond promptly to client queries, follow up, and ensure regular updates across all platforms.
Host and manage live broadcasts on social media as needed.
Have a clear understanding of social media community standards and be capable of resolving copyright or policy issues through communication with platform support teams.
Online Presence Management
Manage and enhance the company’s online presence across digital platforms, ensuring website performance and optimization.
Implement SEO strategies to improve organic search visibility and traffic.
Oversee web analytics tools like Google Analytics and Google Tag Manager for performance tracking.
Analytics & Reporting
Use tools like Google Analytics, Google Tag Manager, and other platforms to track KPIs.
Generate and present reports to senior management with actionable insights and recommendations.
Continuously monitor the effectiveness of digital marketing efforts and propose improvements.
Budget Management
Assist the Marketing Manager in planning and optimizing digital marketing budgets.
Monitor spending to ensure efficiency and maximize return on investment (ROI).
Communication
Enhanced communication with brand principals and departments, along with improved digital marketing efforts
Job Other Benifits:
- Mobile bill,Provident fund,Insurance,Weekly 2 holidays
- Festival Bonus: 2
Employment Status: Full Time
Job Work Place: Work at office
Company Information:
Gender: Male and Female can apply
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Category: Design/Creative
Interested By University
| University | Percentage (%) |
|---|---|
| National University | 5.91% |
| North South University | 5.59% |
| University of Dhaka | 4.31% |
| 4.15% | |
| Daffodil International University (DIU) | 3.04% |
| BRAC University | 2.24% |
| Independent University, Bangladesh | 1.92% |
| Jahangirnagar University | 1.92% |
| East West University | 1.76% |
| American International University Bangladesh (AIUB) | 1.60% |
Interested By Age Range
| Age Range | Percentage (%) |
|---|---|
| 20-30 | 45.05% |
| 31-35 | 35.30% |
| 36-40 | 13.42% |
| 40+ | 1.76% |
Interested By Salary Range
| Salary Range | Percentage (%) |
|---|---|
| 0-20K | 2.89% |
| 20K-30K | 5.30% |
| 30K-40K | 7.22% |
| 40K-50K | 11.56% |
| 50K+ | 73.03% |
Interested By Experience Range
| Experience Range | Percentage (%) |
|---|---|
| 0 years (Freshers) | 13.74% |
| 0.1 - 1 years | 5.43% |
| 1.1 - 3 years | 10.70% |
| 3.1 - 5 years | 16.13% |
| 5+ years | 53.99% |
