Social Media Marketing Executive

Job Description

Title: Social Media Marketing Executive

Company Name: Scholars Pvt Ltd

Vacancy: 4

Age: 18 to 35 years

Job Location: Dhaka

Salary: Negotiable

Experience:

• At least 1 year
• The applicants should have experience in the following business area(s): Advertising Agency, Coaching Center, Advertising Technology (AdTech) Startup
• Freshers are also encouraged to apply.

• At least 1 year
• The applicants should have experience in the following business area(s): Advertising Agency, Coaching Center, Advertising Technology (AdTech) Startup
• Freshers are also encouraged to apply.

• Age 18 to 35 years

• Skilled or experienced candidates will be given priority for this position. Any relevant documents to prove skills will be accepted.

Context: Scholars University Admission Coaching is a trusted name in Bangladesh for preparing students for university admissions, particularly for Dhaka University. The Social Media Marketing Executive will play a vital role in enhancing the coaching center’s online presence, building brand awareness, and driving student enrollments through effective digital campaigns.

Job Responsibilities:

• Develop and implement social media strategies to promote Scholars University Admission Coaching's programs and achievements.

• Create, curate, and publish engaging content (text, images, videos) for social media platforms.

• Monitor and grow the center's presence on platforms like Facebook, Instagram, and YouTube.

• Respond to comments, messages, and inquiries promptly to ensure strong audience engagement.

• Analyse social media metrics and prepare performance reports to refine strategies.

• Design and run paid advertising campaigns to drive awareness and student enrolment.

• Stay updated with social media trends and integrate them into campaigns to maintain relevance.

• Collaborate with the content creation team to produce innovative marketing materials.

• Organize and promote live sessions, webinars, and virtual events to engage with potential students.

• Conduct regular competitor analysis to identify areas for improvement and differentiation.

• Performance bonus,Mobile bill
• Lunch Facilities: Partially Subsidize
• Salary Review: Yearly
• Festival Bonus: 2

Flexible arrangements will accommodate academic commitments like exams.