Senior Marketing Manager

Job Description

Title: Senior Marketing Manager

Company Name: BRAC James P Grant School of Public Health (JPGSPH)

Vacancy: Not specific

Job Location: Anywhere in Bangladesh

Employment Status: Full-time

Educational Requirements:
∎ Post-graduate degrees in Business Administration (Preferable in Marketing/ Management/ Finance) / Public Health /Social Science/ Communication/ Statistics/ Development Studies.

Experience Requirements:
∎ 7 to 8 year(s)

Job Responsibilities:
∎ Analyze market & set strategic plan considering comparative advantage to strengthen footprints of BRAC JPGSPH
∎ Analyze the existing marketing policy and process for the betterment of the institutional development formulating different marketing policy which is pertinent to the branding of BRAC JPGSPH
∎ Co-develop, implement and monitor 5 year strategy plan for national and international branding of BRAC JPGSPH in alignment with school's mission and vision.
∎ Develop marketing plan on annual and / or need basis
∎ Co-develop marketing materials (brochures, flyers, posters, prospectus, business cards etc.) with support from communication department
∎ Proactively coordinate and take forward marketing materials into different national / international seminars, conferences, symposiums for branding of the school
∎ Responsible for implementation of effective marketing strategy to achieve School's objective & strong visibility in public health sector
∎ Co-develop, implement and monitor implementation of finance strategy for marketing purpose
∎ Planning and budgeting of marketing activities considering market positioning, promoting other branding activities with the concern of Head of the School/Supervisors by analyzing the intuition's growth & potentiality.
∎ Prepare annual budget and other periodical budget for marketing purpose and follow-up the process
∎ Co-develop and implement core and soft funding for marketing activities of BRAC JPGSPH
∎ Maintain liaison with research organizations / academic institutes / govt. officials to build up strong partnerships / networks
∎ Plan and organize various activities (meetings, workshops, seminars, conferences etc.) to promote branding of BRAC JPGSPH
∎ Maintain coordination with Senior management/ Supervisors to achieve marketing goals of BRAC JPGSPH
∎ Supports Senior Management in other marketing and communication (internal, external) projects as needed
∎ Monitor the activities of related employees & ensure that their off take is in line with the marketing plan
∎ Develop and maintain detailed report of analytical results that track trends of different marketing and communication efforts in areas assigned.
∎ Demonstrate ability to manage, develop, plan and deliver tasks with minimal direction

Additional Requirements:
∎ Minimum 7/8 years of work experience in relevant areas.

Salary:
∎ Attractive salary package will be offered for truly deserving candidates.

Application Deadline: November 20, 2019

Company Information:
∎ BRAC James P Grant School of Public Health (JPGSPH)
∎ Business : The James P Grant School of Public Health (JPGSPH) at BRAC University was established in 2004 as an international educational and research institution focusing on the integral areas of teaching, research, and services. The goal of the School is not only to impart knowledge but also to act as a centre of excellence in knowledge creation through research and training that connects with practice.

Category: Marketing/Sales