Media Planning Executive

Job Description

Title: Media Planning Executive

Company Name: A Group of Companies

Vacancy: 01

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Bachelor in any Discipline

Experience Requirements:
∎ At least 2 year(s)
∎ The applicants should have experience in the following area(s): media agency

Job Responsibilities:
∎ Working with the client and the account team to understand the client's business objectives and advertising strategy;
∎ Liaising with the creative agency team, clients and consumers to develop media strategies and campaigns;
∎ Making decisions on the best form of media for specific clients and campaigns;
∎ Undertaking research and analyzing data using specialist industry resources;
∎ Identifying target audiences and analyzing their characteristics, behavior and media habits;
∎ Presenting proposals, including cost schedules, to clients.
∎ Recommending the most appropriate types of media to use, as well as the most effective time spans and locations;
∎ Making and maintaining good contacts with media owners, such as websites/E Papers;
∎ Managing client relationships to build respect and trust
∎ Maintaining detailed records
∎ Evaluating the effectiveness of campaigns in order to inform future campaigns.
∎ Making strategic media plan for best use of client's investment
∎ Scheduling, Analyzing and forward to media buying
∎ Assisting client servicing in pitching to make proper media plan
∎ Strategy development of social media promotion

Additional Requirements:
∎ Minimum 2 years experience in Digital/ Media agency.
∎ Efficiency in handling & interpreting Google Adverts, Ad. sense, Facebook business manager, Google Analytics
∎ Content development & Copyrighting expertise
∎ Google Certification, Google Garage, Google Analytics, Google Search Ad., Google Display Advertising
∎ Search Engine Optimization(SEO) & Search Engine Marketing(SEM) Knowledge
∎ Facebook Blueprint is Preferable

Salary: Negotiable

Application Deadline: 31 Jan 2021

Company Information:
∎ 24 Jan 2021
∎ A Group of Companies

Category: Media/Advertisement/Event Mgt.