Content Writer Executive

Job Description

Title: Content Writer Executive

Company Name: Property Index

Vacancy: 2

Age: At least 23 years

Job Location: Dhaka

Salary: --

Experience:

• 2 to 4 years
• The applicants should have experience in the following business area(s): Real Estate
• Freshers are also encouraged to apply.

• Bachelor/Honors

• 2 to 4 years
• The applicants should have experience in the following business area(s): Real Estate
• Freshers are also encouraged to apply.

• Age At least 23 years

• Bachelor's degree in Marketing, Communications, or a related field is preferred.

• Bangla & English Typing skill.

• Executive-IMC(Content Writing) is responsible to reach the brands to target audience with engaging and accurate written content. He/she is also responsible for gathering contemporary real estate trends to develop new content style, publishing SEO keyword-based articles and strategizing website content for clearer and concise message. In addition, he/she needs to write articles for native advertising and communicate with agencies for collaboration.

• Develop engaging captions to attract the target audience.

• Gather contemporary real estate trends (Domestic & International) to develop new content style.

• Develop SEO keyword-based articles for CPS & CRDL websites to improve search engine rankings.

• Strategize website content for a more clear and concise message to the audience. 

• Write articles for native (local) advertising in newspapers or social media for brand promotion.

• Communicate with agencies for potential collaboration with the brand.

• Develop and execute content strategies for various social media platforms.

• Create engaging and high-quality content, including videos, photos, and written posts.

• Collaborate with the marketing team to align content with brand objectives.

• Monitor social media trends and adjust strategies accordingly.

• Engage with followers and respond to comments and messages in a timely manner.

• Analyze social media metrics to measure the success of content and campaigns.

• Stay up-to-date with the latest digital marketing trends and tools.

• Work with influencers and brand ambassadors to amplify content reach.

• Plan and execute social media campaigns to drive traffic and sales.

• Ensure all content is on-brand and consistent in terms of style, quality, and tone.

• Manage social media accounts and schedule posts using social media management tools.

• Conduct regular audits of social media accounts to identify areas for improvement.

• Create and manage a content calendar to ensure timely delivery of content.

• Collaborate with graphic designers, photographers, and videographers to produce content.

• Attend industry events and conferences to network and stay informed about trends.

• Proven experience as a content creator or social media influencer.

• Strong understanding of social media platforms, including Instagram, TikTok, YouTube, and Facebook.

• Excellent communication and storytelling skills.

• Ability to create high-quality content using various tools and software.

• Experience with social media analytics and reporting tools.

• Creative mindset with the ability to think outside the box.

• Strong organizational and time-management skills.

• Ability to work independently and as part of a team.

• Craft clear, compelling, and engaging content for diverse platforms, including websites, blogs, social media, email campaigns, and marketing materials.

• Develop and manage content schedules to ensure timely delivery and consistent posting across all platforms, aligning with strategic objectives.

• Uphold the highest standards of quality, accuracy, and consistency in all written materials, ensuring they meet organizational guidelines and brand voice.

• Collaborate with marketing, design, and other teams to ensure content aligns with overarching marketing strategies and effectively communicates the brand message.

• Utilize analytics tools to track content performance, making data-driven adjustments to optimize effectiveness and engagement.

• Contribute to the development and implementation of content strategies that support business goals and address the needs of the target audience.

• Stay informed about industry trends and competitor content strategies to identify opportunities for innovative content creation.

• Produce content that captivates and resonates with the target audience, fostering interaction and generating valuable feedback.

• Propose and develop new content ideas and formats to enhance audience engagement and drive measurable results.

• Comfortable in front of the camera and able to engage with an audience.

• Knowledge of digital marketing strategies and best practices.

• Ability to adapt to changing trends and technologies.

• Experience with video editing software and graphic design tools.

• Strong attention to detail and commitment to quality.

• Ability to handle multiple projects simultaneously and meet deadlines.