Title: Media Planning Executive
Company Name: A Group of Companies
Vacancy: 01
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Bachelor in any Discipline
Experience Requirements:
∎ At least 2 year(s)
∎ The applicants should have experience in the following area(s):
media agency
Job Responsibilities:
∎ Working with the client and the account team to understand the client's business objectives and advertising strategy;
∎ Liaising with the creative agency team, clients and consumers to develop media strategies and campaigns;
∎ Making decisions on the best form of media for specific clients and campaigns;
∎ Undertaking research and analyzing data using specialist industry resources;
∎ Identifying target audiences and analyzing their characteristics, behavior and media habits;
∎ Presenting proposals, including cost schedules, to clients.
∎ Recommending the most appropriate types of media to use, as well as the most effective time spans and locations;
∎ Making and maintaining good contacts with media owners, such as websites/E Papers;
∎ Managing client relationships to build respect and trust
∎ Maintaining detailed records
∎ Evaluating the effectiveness of campaigns in order to inform future campaigns.
∎ Making strategic media plan for best use of client's investment
∎ Scheduling, Analyzing and forward to media buying
∎ Assisting client servicing in pitching to make proper media plan
∎ Strategy development of social media promotion
Additional Requirements:
∎ Minimum 2 years experience in Digital/ Media agency.
∎ Efficiency in handling & interpreting Google Adverts, Ad. sense, Facebook business manager, Google Analytics
∎ Content development & Copyrighting expertise
∎ Google Certification, Google Garage, Google Analytics, Google Search Ad., Google Display Advertising
∎ Search Engine Optimization(SEO) & Search Engine Marketing(SEM) Knowledge
∎ Facebook Blueprint is Preferable
Salary: Negotiable
Application Deadline: 7 Mar 2021
Company Information:
∎ 28 Feb 2021
∎ A Group of Companies
Category: Media/Advertisement/Event Mgt.
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Source: bdjobs.com