Manager, Consumer & Market Insights

Job Description

Title: Manager, Consumer & Market Insights

Company Name: Advanced Chemical Industries PLC (ACI)

Vacancy: 01

Age: 30 to 40 years

Job Location: Dhaka

Salary: Negotiable

Experience:

• 10 to 12 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Wholesale, Food (Packaged)/Beverage, Agro based firms (incl. Agro Processing/Seed/GM), Electronic Equipment/Home Appliances, Group of Companies, Chemical Industries, Paint, Toiletries

• Bachelor of Business Administration (BBA) in Marketing
• Bachelor of Business Administration (BBA) in Economics
• Bachelor of Science (BSc) in Computer Science & Engineering
• Bachelor of Science (BSc) in Statistics
• Bachelor of Arts (BA) in Social Science

• 10 to 12 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Wholesale, Food (Packaged)/Beverage, Agro based firms (incl. Agro Processing/Seed/GM), Electronic Equipment/Home Appliances, Group of Companies, Chemical Industries, Paint, Toiletries

• Age 30 to 40 years

• Lead the design and execution of consumer, shopper, and market research studies.

• Develop deep understanding of consumer behavior, motivations, and purchase journeys across key categories.

• Translate research findings into clear, actionable insights for business teams.

• Provide insight-driven recommendations to support brand strategy, innovation, and communication development.

• Partner with Brand and Marketing teams to guide product development and positioning through consumer understanding.

• Support category growth strategies through market analysis and trend identification.

• Manage both qualitative and quantitative research projects including concept testing, product testing, U&A studies, brand health tracking, and segmentation studies.

• Integrate multiple data sources (consumer research, retail audit, sales data, digital analytics) to develop holistic insights.

• Ensure research methodologies and analysis meet global best practices.

• Monitor emerging consumer trends, cultural shifts, and category dynamics relevant to the Consumer Brands portfolio.

• Provide periodic insight reports to leadership highlighting opportunities and risks.

• Work closely with cross-functional teams including Marketing, Sales, Trade Marketing, Supply Chain, and Innovation.

• Present insights and strategic recommendations to senior leadership in a clear and compelling manner.

• Manage relationships with research agencies and data partners.

• Ensure research quality, cost efficiency, and timely delivery of insights.

• T/A,Provident fund,Tour allowance,Medical allowance,Mobile bill,Weekly 2 holidays,Performance bonus,Insurance,Profit share,Gratuity
• Lunch Facilities: Partially Subsidize
• Salary Review: Yearly
• Festival Bonus: 2