Graphics Designer cum Digital Marketing Expert

Job Description

Title: Graphics Designer cum Digital Marketing Expert

Company Name: Apon Diagnostic Center (ADC)

Vacancy: 1

Age: 20 to 35 years

Job Location: Dhaka

Salary: Negotiable

Experience:

• 5 to 7 years
• The applicants should have experience in the following business area(s): Hospital, Diagnostic Centre

• Bachelor/Honors
• Diploma

• Bachelor’s degree/diploma in Graphic Design, Digital Marketing, Mass Communication, or related field.

• 5 to 7 years
• The applicants should have experience in the following business area(s): Hospital, Diagnostic Centre

• Age 20 to 35 years
• Only Male

Qualifications & Experience:

• 2–5 years of experience in graphic design and digital marketing (preferably in retail/FMCG sector).
• Proficiency in design software (Photoshop, Illustrator, CorelDRAW, Canva, Premiere Pro, etc.).
• Hands-on experience with digital marketing tools (Google Ads, Meta Business Suite, SEO tools).

Key Skills & Competencies:

• Creative thinking and strong visual design skills.
• Knowledge of social media algorithms and paid promotions.
• Strong communication and content creation ability.
• Time management and ability to handle multiple campaigns.
• Analytical mindset with focus on ROI-driven marketing.

Role Overview:

The Graphics Designer cum Digital Marketing Expert will be responsible for creating visually appealing designs and managing digital marketing activities to enhance the brand. This role involves designing marketing materials, handling social media and digital campaigns, and supporting customer engagement initiatives.

Key Responsibilities:

1. Graphic Design & Branding

• Design creatives for flyers, posters, in-store displays, hoardings, banners, and brochures.
• Create digital content such as social media posts, website graphics, and promotional videos.
• Maintain consistent brand identity across all visual communications.
• Support seasonal campaigns, product launches, and festive promotions with innovative designs.

2. Digital Marketing & Online Presence

• Manage the company’s social media pages (Facebook, Instagram, WhatsApp, etc.).
• Plan and execute paid advertising campaigns (Google Ads, Facebook/Instagram Ads).
• Handle SEO/SEM to improve online visibility and customer reach.
• Create engaging content for promotions, offers, and product highlights.
• Monitor campaign performance using analytics tools and prepare reports.

3. Customer Engagement & Promotions

• Develop digital campaigns to increase footfall and repeat visits.
• Collaborate with operations and sales teams to understand promotions and translate them into creative campaigns.
• Support loyalty programs, festive events, and special discount drives with digital promotions.

4. Market Research & Trends

• Stay updated with latest digital marketing trends, retail design practices, and consumer behavior.
• Analyze competitors’ marketing strategies and recommend improvements.

• Salary Review: Yearly
• Lunch Facilities: Full Subsidize
• Festival Bonus: 2