Digital Marketing Executive

Job Description

Title: Digital Marketing Executive

Company Name: FIRST TAKE

Vacancy: --

Age: 18 to 32 years

Job Location: Dhaka (Shahbag)

Salary: Negotiable

Experience:

• At least 2 years
• The applicants should have experience in the following business area(s): Garments, Textile, Shop/Showroom, Online Retail Startup

• Diploma in Computer Science/Computer Technology or equivalent educational qualification.

• Candidates from a General/Conventional educational background are also encouraged to apply, provided they have sufficient knowledge and practical skills in Digital Marketing.

• Candidates who have completed a Professional Course/Training/Certification in Digital Marketing are strongly encouraged to apply.

• In addition to academic qualifications, the candidate's Digital Marketing Knowledge, Practical Skills, Creativity, and ability to deliver results will be given significant importance.

• Candidates with courses/training in Graphics Design, Social Media Marketing, Facebook Ads, or AI Tools will be preferred.

• At least 2 years
• The applicants should have experience in the following business area(s): Garments, Textile, Shop/Showroom, Online Retail Startup

• Age 18 to 32 years

• Minimum 2 years of practical work experience in Digital Marketing will be preferred.

• Practical experience in Facebook Page Management, Facebook/Meta Ads, Boosting, Live Video, Brand Promotion, and Graphics Design will be an advantage.

• Candidates with strong skills and proven practical capabilities will also be considered.  

• Strong practical knowledge of Digital Marketing and Social Media Marketing. 

• Skilled in Facebook Page Management and Facebook/Meta Ads.  

• Practical understanding of Boosting, Audience Targeting, and Campaign Management.

• Confident in Live Video Presentation and Camera Facing.

• Basic to practical knowledge of Graphics Design.

• Proficiency in Canva/Photoshop/Illustrator or equivalent software will be preferred.

• Ability to use various AI Tools for creating Marketing Content.

• Strong Creative Thinking, Communication Skills, and Problem-Solving abilities.

• Willingness to learn and stay updated with the latest Digital Marketing Trends, Tools, and Techniques.  

• Ability to work effectively in coordination with a team.

• Target-oriented and result-driven mindset. 

Job Context : We are looking for a creative, skilled, and result-oriented Digital Marketing Executive to strengthen the organization's Digital Presence, Brand Awareness, Customer Engagement, and Online Promotion activities.

Job Location : Shop # 130-131 ( 1st Floor ) , Aziz Super Market, Shahbag, Dhaka

Job Responsibilities :

• Plan, execute, and regularly monitor the organization's Digital Marketing Strategy.

• Manage the Facebook Page and other Social Media Platforms and ensure regular content publishing.

• Manage Facebook/Meta Ads, Boosting, Audience Targeting, and Campaign Optimization.

• Create and publish engaging Digital Content to promote the organization's products and services.

• Conduct and present Facebook Live/Live Video sessions and increase audience engagement.

• Manage Brand Promotion, Brand Awareness, and Online Branding activities.

• Monitor and analyze Facebook Page Reach, Engagement, Followers, Leads, and Campaign Performance.

• Create Creative Banners, Posters, Promotional Graphics, and Advertisement Designs for Social Media.

• Prepare marketing materials using Canva, Photoshop, Illustrator, or equivalent Graphics Design tools.

• Utilize AI Tools for Content Creation, Graphics, Video Content, Marketing Ideas, and Promotional Materials.

• Plan and prepare Photos, Videos, Reels, and other Creative Content for Social Media Marketing.

• Analyze target customer behavior and Digital Marketing Trends to develop effective Marketing Strategies.

• Monitor competitors' Digital Marketing Activities and contribute to improving the organization's Online Marketing Strategy.

• Maintain effective communication and engagement with Online Customers.

• Analyze Digital Campaign Performance and provide necessary reports and feedback to Management.

• Take new and creative initiatives to increase the organization's Online Brand Image, Customer Engagement, and Digital Reach.

• Perform other Digital Marketing-related duties assigned by Management