Digital Marketer (Google Ads)

Job Description

Title: Digital Marketer (Google Ads)

Company Name: Digital Business Guider

Vacancy: 2

Age: At least 24 years

Job Location: Dhaka (Uttara)

Salary: Tk. 20000 - 30000 (Monthly)

Experience:

• At least 1 years
• The applicants should have experience in the following business area(s): Advertising Agency, Web Media/Blog, Film Production, Advertising Technology (AdTech) Startup

• At least 1 years
• The applicants should have experience in the following business area(s): Advertising Agency, Web Media/Blog, Film Production, Advertising Technology (AdTech) Startup

• Age At least 24 years

• Expertise in server-side tracking, Conversion API, Google Analytics, and GA4 will receive priority.
• Minimum 1-2 years of experience in social media marketing and/or SEM
• Proven track record of success in developing and executing digital marketing campaigns
• Strong understanding of SEO fundamentals, including keyword research and on-page optimization
• Excellent written and verbal communication skills
• Ability to work independently and manage multiple projects simultaneously
• Proficiency in social media management platforms and analytics tools (e.g. Facebook Ads Manager)
• Proficiency in SEM platforms and analytics tools (e.g., Google Ads, Google Search Console)
• A passion for digital marketing and a creative mindset
• Experience with content marketing principles
• Experience with video editing or graphic design software (Capcut& Canva)
• Experience with influencer marketing

Digital Business Guider seeks a talented and results-oriented Digital Marketing Specialist to join our growing team!

In this exciting role, you'll wear two hats: Social media maverick and SEM strategist. You'll collaborate closely with our content team to develop and execute strategic social media campaigns that leverage trending topics and content while optimizing website content and running search engine marketing campaigns to drive brand awareness, website traffic, and lead generation.

Expertise in server-side tracking, Conversion API, Google Analytics, and GA4 will receive priority. (if you don’t know this, please don’t Apply)

Responsibilities:

Social Media:

• Brainstorm & curate trending content: Work with the content team to identify and research topics relevant to our brand and target audience.
• Content Creation & Collaboration: Partner with content creators to develop engaging social media content (text, images, videos) that capitalizes on trending themes.
• Manage social media communities: Respond to comments and messages, fostering audience engagement around trending topics and brand messaging.
• Data Analysis & Reporting: Monitor and analyze social media campaign performance using analytics tools to identify what resonates with your audience and adapt your strategy for future content.
• Conduct keyword research and competitor analysis to inform SEO strategies.
• Optimize website content for search engines to improve organic ranking (We prioritize SEO fundamentals!)
• Manage and optimize paid search campaigns (e.g., Google Ads) to drive targeted traffic to the website.
• Expertise in server-side tracking, Conversion API, Google Analytics, and GA4 will receive priority.
• Stay Current: Be an avid consumer of news, pop culture, and online trends to stay ahead of the curve and identify potential trending opportunities for both social media and SEM.

Opportunity to work in a fast-paced and dynamic environment Be part of a talented and passionate team Continuous learning and development opportunities