Job Description

Title: Creative Director (Revenue-Driven Leadership Role)

Company Name: SWISH.GLOBAL

Vacancy: --

Age: Na

Job Location: Dhaka (Kuril)

Salary: Tk. 200000 - 300000 (Monthly)

Experience: --

Published: 2026-03-01

Application Deadline: 2026-03-31

Education:

Requirements: --

Skills Required:

Additional Requirements:

Responsibilities & Context:

SWISH is a fast-growing premium brand in building materials with strong national presence and global ambitions.

We are hiring a Strategic Creative Director to lead our 18-member Brand & Communications department and directly impact revenue growth.

This is not a design-only role. Creative must drive revenue — not just aesthetics.

This role is responsible for aligning brand strategy, performance marketing, showroom sales and digital platforms to drive measurable business outcomes.

This position reports directly to the Chief Executive Officer (CEO).

Job Responsibilities

1) Brand & Campaign Leadership

·        Plan and execute at least 1 static and 1 motion campaign per month

·        Submit monthly campaign plans 30 days in advance (Concept → Execution → Completion)

·        Develop and enforce comprehensive Brand Guidelines across all sub-units

·        Upgrade existing campaign communication patterns

·        Develop Retail & Showroom Branding Plans aligned with international standards

·        Strengthen Corporate and Employer Branding

2) Website & Product Presentation Control

·        Ensure complete product information is uploaded before launch:

o   Minimum 6 detailed images

o   3D visuals / specifications

o   Consistent product angles

·        Transform website into a high-conversion platform

·        Align Brand, Sales & Business Development messaging

·        Improve UX, content & visual communication to increase conversion rate

3) Lead Generation & Performance Creative (Mandatory Expertise)

·        Social media-based lead generation campaigns

·        Conversion funnel design

·        Landing page optimization

·        Performance creative strategy

·        Retargeting campaign planning

·        Lead quality analysis & creative optimization

Ability to:

·        Reduce CPL through creative improvement

·        Increase conversion rate via messaging strategy

·        Turn campaigns into measurable sales outcomes

4) Sales-Driven Creative Strategy

·        Maintain 100% alignment with Sales, Business Development & Showroom teams

·        Develop SKU-based sales boost strategies

·        Plan campaigns to increase showroom footfall

·        Improve in-store communication & display strategy

·        Analyze sales data and optimize creative accordingly

5) Team Leadership & Operational Excellence

·        Lead and manage an 18-member Brand & Communications team

·        Build performance-oriented work culture

·        Resolve conflicts and improve productivity

·        Develop online work tracking & checklist systems

·        Create training manuals & skill development frameworks

·        Ensure timely monthly workflow execution

6) Research & Global Expansion Strategy

·        Conduct brand growth research

·        Develop global branding strategies

·        Create international communication plans

·        Perform competitive positioning & market analysis

• Mobile bill
• Salary Review: Yearly
• Lunch Facilities: Partially Subsidize
• Festival Bonus: 2

• Performance-based growth opportunity

• Strategic decision-making authority

• Direct contribution to national & global brand scaling

• Earned Leave Encashment

• Service Benefit

• Attendance Bonus

• Long Service Award (5 Years)