Brand Strategist

Job Description

Title: Brand Strategist

Company Name: Akij Resources Limited

Vacancy: --

Location: Dhaka

Salary: Negotiable

Experience:
∎ 3 to 7 years
∎ The applicants should have experience in the following business area(s):Manufacturing (FMCG), Group of Companies

Published: 1 Jul 2024

Education:
∎ Bachelor's Degree in Marketing, Communications, Public Relations, Business Administration

Requirements:

Responsibilities & Context:
∎ Develop and implement a comprehensive brand strategy aligning with business goals and target audience.
∎ Define brand identity, messaging, and positioning.
∎ Create and maintain brand guidelines to ensure brand consistency across all touch points.
∎ Conduct market research, competitor analysis, and brand audits to inform brand strategy.
∎ Collaborate with marketing, design, and other departments to ensure cohesive brand representation.
∎ Monitor and analyze brand performance and make necessary adjustments to strategies.
∎ Stay updated on industry trends and competitor activities.
∎ We are seeking a skilled and strategic Brand Manager to join our team. The ideal candidate will be responsible for developing and implementing a comprehensive brand strategy that aligns with our business goals and target audience.

∎ Develop and implement a comprehensive brand strategy aligning with business goals and target audience.
∎ Define brand identity, messaging, and positioning.
∎ Create and maintain brand guidelines to ensure brand consistency across all touch points.
∎ Conduct market research, competitor analysis, and brand audits to inform brand strategy.
∎ Collaborate with marketing, design, and other departments to ensure cohesive brand representation.
∎ Monitor and analyze brand performance and make necessary adjustments to strategies.
∎ Stay updated on industry trends and competitor activities.

Skills & Expertise:

Compensation & Other Benefits:
∎ T/A, Medical allowance, Provident fund, Gratuity, Insurance
∎ Salary Review: Yearly
∎ Lunch Facilities: Partially Subsidize
∎ Festival Bonus: 2
∎ Earned Leave
∎ Other benefits as per company policy

Workplace:
∎ Work at office

Employment Status: Full Time

Job Location: Dhaka

Job Highlights:
∎ Strong understanding of branding principles and best practices.
∎ Excellent analytical, communication, and project management skills.

Company Information:
∎ Akij Resources Limited
∎ 198 Bir Uttam Mir Shawkat Sarak, Dhaka 1208
∎ Akij Resources Limited also known as ARL was founded in April 2020 with a mission to ensure best quality products and services to the customers through continuous improvement that benefits society and environment.

Address::
∎ 198 Bir Uttam Mir Shawkat Sarak, Dhaka 1208
∎ Akij Resources Limited also known as ARL was founded in April 2020 with a mission to ensure best quality products and services to the customers through continuous improvement that benefits society and environment.

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 31 Jul 2024

Category: Design/Creative

Source: bdjobs.com

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