Title: Medical Promotion Officer
Company Name: Bangladesh Lions Foundation
Vacancy: 4
Age: Na
Job Location: Dhaka (Agargaon)
Salary: Negotiable
Experience:
Job Location: Lions Eye & General Hospital
Key Responsibilities:
Field Visit for Promotion to Doctors
Develop and execute marketing and promotional strategies to increase awareness of the hospital's services and specialties among target audiences.
Build and maintain strong relationships with physicians, specialists, and other healthcare professionals to generate patient referrals and enhance collaboration.
Organize and coordinate outreach activities, including doctor visits, medical conferences, seminars, and community events, to promote the hospital's brand and services.
Conduct market research and competitive analysis to identify opportunities for differentiation and market positioning.
Collaborate with the marketing team to develop marketing materials, digital campaigns, and content to support promotional activities.
Track and analyse the effectiveness of promotional campaigns and initiatives, and provide regular reports and recommendations to management.
Stay informed about industry trends, healthcare regulations, and market dynamics to adapt promotional strategies accordingly.
Represent the hospital at industry conferences, trade shows, and networking events to build relationships and promote our services.
Qualifications:
Bachelor's degree in marketing, business administration, or a related field.
Minimum of 4 years of experience in hospital marketing, physician liaison, or business development roles.·
Proven track record of generating patient referrals and driving business growth in a healthcare setting.·
Excellent communication and interpersonal skills, with the ability to build rapport and credibility with healthcare professionals.
Sales Commission