Digital Marketing Senior Executive

Job Description

Title: Digital Marketing Senior Executive

Company Name: Softlakes Digital Limited

Vacancy: 1

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ BSc/BA in marketing or relevant field

Experience Requirements:
∎ 2 to 3 year(s)

Job Context:
∎ Job Match must be: 75%
∎ Job brief:
∎ We are looking for an experienced Digital Marketing Senior Executive to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which become increasingly useful for companies such as ours.
∎ The idea candidates will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Job Responsibilities:
∎ Assist in the formulation of strategies a build a lasting digital connection with consumers
∎ Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
∎ Launch optimized online adverts through Google AdWords', Facebook etc. To increase company and brand awareness
∎ Be active involved in SEO efforts (keyword, image optimization etc.)
∎ Prepare online newsletter and promotional emails and organize their distribution through various channels
∎ Provide creative ideas for content marketing and update website
∎ Collaborate with designers to improve user experience
∎ Measure performance of digital marketing effort using a variety of wed analytics tools (Google Analytics, Web Trends etc.)
∎ Acquire insight in online marketing treads and keep strategies up-to-date
∎ Maintain partnerships with media agencies vendors

Additional Requirements:
∎ Both males and females are allowed to apply
∎ Proven experience as Digital Marketing senior Executive or similar role
∎ Excellent understanding of digital marketing concepts and best practices
∎ Experience with B2C social media, Google AdWords and email campaigns and SEO/SEM
∎ Working knowledge of ad serving tools (e.g., DART, Atlas)
∎ Perfect knowledge of wed analytics tools (e.g., Google Analytics, Netlnsight, WebTrends etc.)
∎ Skills and experience in creative content writing
∎ Analytical mindset and critical thinking
∎ Excellent communication and interpersonal skills

Salary: Negotiable

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 6 Jan 2022

Company Information:
∎ 7 Dec 2021
∎ Softlakes Digital Limited

Category: Media/Advertisement/Event Mgt.

: Joining Date: ASAP